Deals

Honda to Support Finance Meeting

April 29, 2008

The China Finance (Specialist) Annual Meeting is referred to in China as the Oscars of the Chinese financial world.

Jissbon Expected to Take Condom Honour

April 29, 2008

Just months before the Opening Ceremony, the Beijing Olympic Committee has discovered that the Games do not have a sponsor promoting China's One Child Policy.

Dubai offering sponsorship of Metro Rail System

April 25, 2008

The Dubai Roads and Traffic Authority (RTA) has enlisted sports marketing outfit IMG to assist with the sale of naming rights for 23 of the 47 train stations…

Broadcasters well ahead for IPL

April 25, 2008

Sony Entertainment Television (India) and World Sports Group are already reaping rewards from their association with the inaugural Indian Premier League, with reports saying the partners having already…

Coke comments on Olympic torch relay

April 25, 2008

Global beverage giant Coca Cola has indicated that it supports the Olympic Torch Relay as it continues its journey amidst protests.

AVIVA renews Singapore Open deal

April 25, 2008

Sources say that financial services company, Aviva, has renewed its naming rights sponsorship of the Singapore Open (badminton) for a further two years.

Media monitors open SE Asia HQ

April 25, 2008

Media intelligence company, Media Monitors, has launched Asia Media Monitors and will have its South East Asia operations headquartered in Kuala Lumpur.

Nokia likely to seek sponsorships in Sri Lanka

April 25, 2008

Nokia has said that Sri Lanka will continue to be considered as an emerging marketing for the mobile telephone giant and that the company is committed to engagement…

Volkswagen Uses Olympic Branding to Market Cars

April 22, 2008

Volkswagen is making the most of its status as Olympic sponsor by showcasing four Olympic-themed cars at a recent international auto show.

Sponsorships Come to the Fore at Canton Fair

April 22, 2008

Canton Fair export product expo is currently in full swing in the southern City of Guangzhou and visitors are being met with more sponsorship marketing than ever before.The…