Deals

Olympic Sponsor Lenovo Doubles Profit in Lead-up to Games

May 26, 2008

Olympic sponsor Lenovo, the world's number four producer of personal computers this week announced its net profit from the first quarter has more than doubled as a result…

Chinese Citizens Police Earthquake Donations

May 26, 2008

China this week defended foreign companies accused by some Chinese citizens of not contributing enough to the earthquake relief effort, despite profiting from doing business in the country.

First Snickers Street Promotion Kicks Off in Beijing

May 26, 2008

The Beijing Office of branding company ABT has conducted its first pre-Olympic marketing event for Snickers chocolate bars in China.

Olympic Torch Relay Resumes after 3 Days of Mourning

May 26, 2008

The Olympic Torch Relay resumed this Thursday after being suspended for three days for the nation's mourning of earthquake victims.

Vietnamese Women's Football team secures long term deal

May 22, 2008

The Cuu Long Steel Company has finalised a US$200,000 sponsorship deal with the Vietnamese women's football team, with the deal to run through to 2010.

Hilton Hotels comments on Olympic sponsorship benefits and renews US Team deal

May 22, 2008

US based Hilton Hotels has commented on the value of Olympic sponsorships. During the announcement of its renewal as the exclusive hospitality partner of the US Olympic Team,…

India's Twenty20 Tournament affecting Bangladesh triangular tour

May 22, 2008

The triangular series hosted by the Bangladesh Cricket Board (BCB) and involving the touring Indian and Pakistan teams has suffered a significant financial blow, with many commentators citing…

GAC renew Jensen partnership

May 22, 2008

Singapore based logistic company GAC has extended its sponsorship of upcoming Icelandic racing car driver, Viktor Jensen for a further year. The partnership commenced in 2006 when the…

Olympic organisers address issues at latest sponsors conference

May 22, 2008

Organisers for the Beijing Olympics have recently held the latest Olympic sponsors conference where a a range of issues were discussed over the course of the three day…

New board expected to breathe new life into Vietnamese shooting

May 22, 2008

The Vietnamese shooting community is optimistic that the newly elected board for the Vietnam Shooting Federation (VSF) will lead the stricken organisations to profitability. The 32 newly elected…