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Wanmei Sponsors Malaysian Tribute to Beijing Olympics

June 25, 2008

Representatives of the Malaysian artistic community this week flew to Beijing to present the Beijing Olympic Committee with an Olympic-themed artistic scroll. Created as part of the ‘Harmonious…

First Official Vehicles Provided for Asian Games

June 25, 2008

The Asian Games Organising Committee this week announced that the Guangzhou Automobile Group will be the official provider of vehicles for the 2010 Guangzhou Asian Games.

Bank of China Supports National Theatre and Mid-Autumn Concert

June 25, 2008

The Bank of China this week signed a strategic cooperation agreement to become the exclusive sponsor of China's national Mid-Autumn Concert from 2008-2010.

New Survey Shows Positive Results for Olympic Sponsors

June 25, 2008

A new survey by CTR Market Research indicates that seventy per cent of Chinese consumers consider Olympic sponsorship a positive endorsement of a company's products.

Olympic Sponsors Donate 600 Million to Quake Victims

June 21, 2008

Official partners, sponsors and suppliers of the Beijing Olympics have contributed almost 600 million RMB to disaster relief following the Sichuan earthquake.

Yao Ming Establishes Development Foundation

June 21, 2008

NBA player Yao Ming announced this months the establishment of the Yao Ming Foundation to provide funds for children's projects in China and the US.

BHP Builds Relationships Under Olympic Banner

June 21, 2008

BHP this month organised an ‘Olympic’ basketball match between its employees in China and one of its key Chinese customers. The match made up only part of a…

Goodbaby Sponsors Counselling Camp for Quake Victims

June 21, 2008

The Goodbaby Group is sponsoring a summer camp for young victims of the Sichuan Earthquake in Shanghai.

Bank of China's Returns Already Outstrip Investment

June 21, 2008

Bank of China chairman, Xiao Gang this week reported that economic returns on sponsorship of the Beijing Olympics had already met the company's targets.

Insurer Boosts Profile Ahead of Bancassurace Venture

June 19, 2008

The American International Assurance Co (AIA) is planning increased cooperation with Chinese banks to increase its bancassurace business in China.