September 4, 2008
Huawei Technologies has announced a new program to provide education for handicapped young people in India. Huawei presented a cheque for Rs1 million to Delhi-based NGO Deepalaya, which…
September 4, 2008
The 10th Singer SriLankan Airlines rugby Sevens will take place this weekend in Nittawela Kandy, Sri Lanka. The event also marks the 10th anniversary of SriLankan Airlines’ sponsorship…
September 3, 2008
In the year of its hundredth anniversary, the Hong Kong South China (Nanhua) Football Club has announced that it will begin the season with a total of 21…
September 3, 2008
Calls from online fans in Korea have urged advertising companies to leave the nations athletes alone. Korean Olympians, especially badminton star Lee Yong-dae and swimmer Park Tae-hwan, have…
September 2, 2008
As China's Olympic champions this week pay a visit to Hong Kong, their sponsoring companies have been left wondering whether athletes will be free to help promote their…
September 2, 2008
A statement issued by sporting authorities this week has placed a ban on Olympic non-sponsors conducting promotional activities. The proclamation stated that companies that are not official Olympic…
September 2, 2008
US medical manufacturer Johnson and Johnson has announced a project to assist children in earthquake-affected areas of China. The company, an Olympic sponsor, announced the plan at its…
August 29, 2008
Nike and Adidas lead the spending race for sporting brands during the Beijing Olympics –with one choosing to spend on official sponsorship and the other spending on extensive…
August 29, 2008
Beijing Benz-DaimlerChrysler Automotive Co (BBDC) has this week become a principal sponsor of the China Open tennis championship, to be held from the 20-28 September.
August 28, 2008
Chinese basketball star Sun Yue has signed on to play for US NBA team, the L.A. Lakers. Sun’s goal has always been to play alongside Kobe Bryant in…