September 25, 2008
Indian telco, Bharti Airtel this week announced that in partnership with SingTel, it would offer free incoming calls for five days to customers visiting Singapore for the Formula…
September 25, 2008
Sponsorship is irrelevant without returns! How can you make full use of your marketing potential to generate maximum sponsorship returns? Do you know how to ensure exclusivity and…
September 24, 2008
The organisers of the Football World Series tournaments in Europe and the Middle East have this week signed an partnership deal with Sports Fusion Asia Ltd (SFA). The…
September 24, 2008
The Saigon Jewellery Corporation will sponsor the Ho Chi Minh City International Football Tournament, to be held 1-5 October. The event will draw teams from Myanmar, Turkmenistan and…
September 24, 2008
The ECM Libra Foundation will contribute RM250 thousand annually as title sponsor of the ECM Libra-LTAM Junior Tennis Championships. The foundation has made a four-year commitment to the…
September 24, 2008
Cathay Pacific Airways this week signed an agreement to become the official airline of the Hong Kong Cricket Sixes. The tournament is set to take place on 8-9…
September 23, 2008
The World Sport Group this week announced that STATS LLC will be the official data source for top Asian Football Confederation (AFC) events. As part of this multi-year…
September 19, 2008
Sun Microsystems, Inc. has become and official sponsor of the 2008 Software Freedom Day, to be held internationally this Saturday, 20 September. Software Freedom Day is an annual…
September 19, 2008
Indian Cricketer Sachin Tendulkar has become the latest brand ambassador for the Royal Bank of Scotland. The batting maestro will be representing the brand throughout the Asia Pacific…
September 19, 2008
Cisco yesterday signed a Sponsorship Agreement with the Bureau of Shanghai World Expo Coordination to become a senior sponsor of the event in 2010. Cisco is the Expo’s…