Deals

SK-II Secures Amber Liu As Its Latest Celebrity Endorser 

June 7, 2024

Facing a competitive skincare market in China, SK-II has tapped on Taiwanese-American indie singer and rapper…

MedPark Hospital Backs the SPONSOR Women’s Volleyball Nations League Finals 2024–Thailand

June 6, 2024

In a deal brokered by Paul Poole (South East Asia) Co., Ltd., MedPark Hospital will reprise…

Chinese Consumer Appliances Maker Haier Seals French Open Deal

June 5, 2024

Chinese consumer appliances giant Haier has sealed a major sponsorship deal, becoming an official partner of the…

Hisense Expands UEFA Partnership To Cover VAR Screens

June 4, 2024

Chinese consumer electronics giant Hisense has been appointed by UEFA as the exclusive official video assistant referee…

Emirates Expands Long-standing International Cricket Council (ICC) Partnership 

June 3, 2024

Emirates have expanded its partnership deal with the International Cricket Council (ICC).   The eight year extension  has…

Kobler Vietnam Scores Partnership With UCL Finalist Borussia Dortmund 

May 31, 2024

Ahead of the UEFA Champions League final, Borussia Dortmund have secured a regional partnership with the…

Etihad Airways Secures Girona FC Shirt Sponsorship Deal 

May 30, 2024

Etihad Airways has secured yet another partnership with a football club from the City Football Group’s…

Toyota Poised To End Olympic Sponsorship After Paris 2024

May 29, 2024

Japanese carmaker Toyota is going to end its massive sponsorship deal with the International Olympic Committee…

Citroen Eyes Indian Expansion With MS Dhoni Endorsement  

May 28, 2024

French automobile brand Citroen is eyeing for a larger share in the competitive Indian car market…

Shanghai’s eHi Car Rental Secures NBA China Partnership

May 27, 2024

Shanghai’s eHi Car Rental have secured a multiyear deal with NBA China. Under the deal, the…