Deals

Li Ning Signs Fifth Gold Medal Sponsorship

April 28, 2009

Sporting goods manufacturer Li Ning has signed its fifth gold medal-winning team, announcing its sponsorship of the Chinese National Badminton Team.

Skoda Sponsors PSA in Shanghai

April 28, 2009

Auto manufacturer Skoda is sponsoring a series of 30 second public service announcements aimed at lifting the spirits of the Shanghainese amid the current economic downturn. The adds…

Delhi Daredevils May Buy Liverpool F.C.

April 27, 2009

Talks are underway between English Premier League club, Liverpool and the owners of Indian Premier League team, the Delhi Daredevils. The talks may result in heavy investment by…

Charity Rugby Raises RM100 thousand for Local Charities

April 27, 2009

Five British companies have sponsored Malaysia’s annual Charity Rugby event organised this year by the British Malaysian Chamber of Commerce. The event raised RM 100 thousand for local…

Maxis Golf Tour Draws Local and International Sponsors

April 24, 2009

The Maxis Team Golf Tour 2009 has been launched by Maxis Communications Berhad in Malaysia. The event will see around 1500 Maxis corporate customers competing around the country.

Sheffield United Sponsors Hong Kong FA Cup

April 24, 2009

British football club, Sheffield United has become the title sponsor of Hong Kong’s FA Cup. Under the deal between Sheffield and the Hong Kong Football Association, the tournament…

UFL Donates Fitness Equipment to National Hockey Team

April 23, 2009

Universal Fitness & Leisure, Malaysia’s sole distributor of Suunto fitness equipment has donated RM50 thousand worth of equipment to the National Hockey Team.

Chinese Olympic Committee Announces London Sponsors

April 23, 2009

Chinese Olympic Committee Officials have announced that a US$60 million surplus from last year’s Games has already been matched by a further US$60 million raised since. The money…

OCM Amasses Biggest Team Ever

April 22, 2009

The Olympic Council of Malaysia has announced the nation will send its largest team ever to the Asian Games, which will take place next year in Guangzhou. Despite…

Total Sports Asia Signs I-League Champions

April 22, 2009

Total Sports Asia has signed an agreement with last year’s I-league football champions Churchill Brothers Sports Club to become the Goan team’s exclusive marketing and sponsorship partner.