Deals

Machine Installation Corporation Sponsors Vietnam Provincial Volleyball

May 19, 2009

Vietnam’s Machine Installation Corporation has joined a cooperative sponsorship with the Hai Duong Provincial Sports Administration to invest VND500 million in the provincial women’s volleyball team.

Standard Chartered Sponsor U21 World Cup

May 19, 2009

The International Hockey Federation Men’s Junior World Cup is set to be held in Singapore and Malaysia from 7 to 21 of June this year. The Federation has…

Yonex Provides Tennis Kits for Rural Indian Youth

May 18, 2009

Japanese sporting goods manufacturer Yonex has become a sponsor of the Chandigarh Academy of Rural Tennis. The CHART programme brings tennis to rural youth in the northern Indian…

China Telecom to Sponsor Shanghai World Expo

May 18, 2009

China Telecom has announced a new deal with organisers of the Shanghai World Expo 2010. Set to be held from 1 May to 10 October, the Expo has…

Sunfeast Sponsors World 10k

May 15, 2009

Indian snackfood brand, Sunfeast is once again the title sponsor of the Sunfeast World 10k run, which will be held in Bangalore 31 May.

CIMB Extends Malaysian Squash Sponsorship

May 15, 2009

CIMB Group has announced it will extend its sponsorship agreement with the Squash Racquets Association of Malaysia. The Group plans to extend the contract by two years at…

Total Sports Asia Signs Agreement with InLogic

May 14, 2009

Total Sports Asia has announced the signing of an agency agreement with mobile phone application producer, InLogic Software S.R.O. (ISS). Total Sports Asia will be responsible for the…

Downturn Impacts Japanese Advertising Profile

May 14, 2009

Japanese advertising agency Dentsu has announced a marked decline in advertising spending in Japan. According to the company, the decline is due to the effects of the global…

Asian Games Continues Sponsorship Blitz

May 13, 2009

Organisers of the Guangzhou Asian Games have once again announced a new record in Games sponsorships. The total value of corporate sponsorships for next year’s event has now…

Jaguar Land Rover Appoints Paul Poole to Leverage Sponsorship

May 13, 2009

After signing on as Co-sponsor of the Six Senses Phuket Raceweek earlier this year, Jaguar Land Rover Asia Pacific has appointed marketing consultancy Paul Poole to leverage it…