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Sino-American Partnership Aims to Commercialise Chinese Boxing
August 20, 2009
US boxing promoter D&D Global has formed an unlikely alliance with the Chinese Boxing Federation. The federation will allow D&D to train and market Chinese fighters with a…
KPL Twenty20 Signs Title Sponsor and Broadcast Partner for Five Years
August 19, 2009
India’s Sun TV Network has signed a five-year deal with the Karnataka State Cricket Association for broadcast rights to the Karnataka Premier League.
Sevilla FC Seeks Global Development with 12BET
August 19, 2009
East Asian online gaming company 12BET has signed on as jersey sponsor of Spanish La Liga team Sevilla FC.
Indonesian FC Searches for Sponsors After Government Takeover
August 18, 2009
Indonesian company PT Pupuk Kaltim (PKT) has ended its funding of PKT Bontang FC, deciding to turn ownership of the club over to the local City Government of…
Powerade Reaffirms Commitment to Team Pilipinas
August 18, 2009
Sports drink Powerade plans to continue its support for the Powerade Team Pilipinas professional basketball team, reaffirming its commitment to the squad in the coming years.
Sponsors Refuse Payment to Boat Race Organiser
August 17, 2009
Sponsors of the 57th Nehru Trophy Boat Race are refusing to part with sponsorship fees, claiming event organisers failed to honour partnership agreements.
Airnorth Sponsors Inaugural Tour de Timor
August 17, 2009
Australian airline Airnorth has become a sponsor of the first ever Tour de Timor cycle race.
Hewlett-Packard Names Compaq Cup 2009
August 14, 2009
Hewlett-Packard is the title sponsor of a tri-nations cricket tournament currently underway in Colombo.
Chelsea Inks Asia Partnership with Online Betting Firm
August 14, 2009
The Chelsea Football Club has signed a multi-million pound, three-year partnership with internet gaming company 188BET.
India's Coffee Festival to Draw Global Participation
August 13, 2009
India's Amalgamated Bean Coffee Trading Company is the sponsor of this year's India International Coffee Festival, set to be held for three days in Bangalore from 7 October.
