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Ceylon Biscuits Sponsors Nondescript Cricket Club
October 13, 2009
Ceylon Biscuits Limited has become a sponsor of one of Sri Lanka’s most prestigious cricket clubs, signing a deal with Colombo’s NCC. The Nondescripts Cricket Club was established…
CEAT Sponsors Sri Lanka's First Cricket Awards
October 13, 2009
Tyre manufacturer CEAT has signed a three year deal with Sri Lanka Cricket to sponsor the nation's annual cricket awards. Over one hundred awards will be bestowed upon…
Hero Honda Names India V Australia ODI
October 9, 2009
Hero Honda has become the title sponsor of the upcoming India V Australia One Day International Series. The deal was struck by the World Sport Group, which holds…
Source, Quicksilver and Icon X Sponsor Chinese Surfing Tournament
October 9, 2009
Clothing and lifestyle brand Source is the presenting sponsor of the Second Surfing Hainan Open, set to be held on Hainan's Riyuewan from 6-8 November.
Carlton Sponsorship Brings Returns for Tourism Malaysia
October 8, 2009
Tourism Malaysia is registering significant returns on its sponsorship of Australia’s Carlton Football Club, logging a 27 per cent increase in the number of tourists from the Australian…
GUESS Sponsors Beyoncé Concert in Malaysia
October 8, 2009
GUESS Jeans has become a sponsor of what will be pop mega-star Beyoncé Knowles’ first live concert in Malaysia.
Taekwondo Draws Sponsors to Assam
October 6, 2009
Local and national sponsors are lining up to sponsor the AATA Taekwondo Championship, set to be held this month in Assam.
ESPN Airtime Almost Sold Out for T20 Tournament
October 6, 2009
ESPN STAR has announced it has sold over 95 per cent of advertising space for the upcoming Champions League T20 tournament.
Parle-G Joins BIG FM for Radio Marathon
October 2, 2009
Biscuit brand Parle-G is the sponsor of an Indian radio campaign to raise awareness of environmental issues.
Murugappa Sponsors Gold Cup Hockey
October 2, 2009
The All-India MCC-Murugappa Gold Cup hockey tournament is currently underway in Chennai with sponsorship from business conglomerate Murugappa Group.
