Deals

ICBC Becomes Asian Games Official Bank

November 26, 2009

The Industrial and Commercial Bank of China has signed a deal with the Guangzhou Asian Games Organising Committee to become the Games’ Official Banking Cooperative Partner.

AFC Signs Billion Dollar Deal with World Sport Group

November 25, 2009

The Asian Football Confederation has announced the renewal of its exclusive partnership with World Sport Group. The new deal is expected to bring over US$1 billion in revenue…

Sponsors Contribute Rich Prize for Badminton Championship

November 25, 2009

Sri Lanka’s Sinhalese Sports Club has thus far drawn four national sponsors for its Annual Badminton Championships, set to run from 6 to 13 December.

Toshiba to leverage ties with the NBA in the Philippines

November 24, 2009

Consumer electronics company, Toshiba has become a marketing partner of the National Basketball Association (NBA) and will partner NBA events held in the Philippines.

Bangladesh industrial group sponsors football championships

November 24, 2009

Leading Bangladesh industrial group, Beximco, has become the presenting sponsor of the 2009 Bangabandhu South Asian Football Federation SAFF Championship.

Indian Steel Authority Sponsors FIH World Cup

November 24, 2009

The Steel Authority of India has signed a deal with the International Hockey Federation and Hockey India to become a sponsor of next year’s FIH World Cup.

Sponsors Steer Clear of Indian National Team

November 24, 2009

The Board of Control for Cricket in India has reached the deadline it set for the submission of sponsorship tenders without receiving a single proposal from interested firms.

OneAsia appoint World Sport Group as marketing partner

November 20, 2009

World Sport Group (WSG) has been appointed the global marketing and media partner for OneAsia, Asia Pacific’s alternative to the U.S. PGA and European golf Tours.

Deutsche Bank sponsors ART HK

November 19, 2009

Deutsche Bank has become the major sponsor of Hong Kong largest annual international art fair, ART HK.

Tyrepac expand DRIFT sponsorship into Malaysia

November 19, 2009

Online tyre retailer, Tyrepac, has become a major sponsor of the Goodyear Formula DRIFT Malaysia 2009.