Deals

Sponsorship Uncertain for Indian Cricketers

March 26, 2010

The Sahara group will reconsider its sponsorship of the Indian cricket team after purchasing the Pune IPL franchise for Rs 17 billion.

HDFC Ads to Feature Rajasthan Royals

March 23, 2010

HDFC Standard Life will use its sponsorship of the IPL’s Rajasthan Royals to conduct a promotional campaign aimed at increasing brand awareness.

Burmese New Year in Search of Sponsorship

March 23, 2010

A ban on alcohol advertising by Myanmar’s ruling government will negatively impact the nation’s water festival next month.

CIMB Renews Sponsorship of World Number One

March 19, 2010

South East Asian Banking group CIMB has extended its sponsorship of world squash number one Nicol David.

Increased Interest in New IPL Teams

March 19, 2010

After a dismal first attempt earlier this month, the tendering process for two new IPL franchises is set to draw increased interest from sponsors.

Gold Medal Haul Lands Sponsor for Indian Boxers

March 18, 2010

Success at the Commonwealth Boxing Championships has helped the Indian team land Monnet Steel Group as official sponsor.

IPL 3 Announces Official Blimp

March 18, 2010

IPL 3 now has its own official blimp after signing an agreement with tyre manufacturer MRF Ltd.

Tennis Champ to Promote Club Mahindra

March 17, 2010

India’s first Junior Australian Open champion Yuki Bhambri has drawn the sponsorship of Mahindra Holidays & Resorts.

SAIL Continues Commitment to Indian Golf

March 15, 2010

The Steel Authority of India Limited has announced its continued title sponsorship of the

Telekom Malaysia to Sponsor Manchester United

March 12, 2010

Telekom Malaysia has signed a five-year sponsorship agreement with English Premier League champions Manchester United.