Register
to get articles and more to your inbox
News & insights
Archive
Directory
Deals
Cause-related and entertainment sponsorships outpace sport in the US: IEG
April 28, 2010
Cause-related sponsorships and entertainment tours are the fastest growing sponsorship categories, according to US sponsorship researcher IEG.
Moutai Becomes Expo's Official Spirit
April 28, 2010
China's premier alcohol brand Moutai has become a high level sponsor of the Shanghai World Expo.
Tax Investigation Probes IPL Sponsors
April 28, 2010
Indian tax authorities are investigating three of the IPL’s top sponsors over failure to pay taxes for the league’s first season.
Sponsorship pitches still not meeting sponsor's criteria: Sponsorium International
April 28, 2010
Rights holders are continuing to tailor their properties to deliver better ROI to sponsors, according to the latest global industry research by Sponsorium International. Sponsorium analyses sponsorship proposals…
Steel Producer Backs Local Power Lifters
April 27, 2010
The Steel Authority of India’s Rourkela Steel Plant will sponsor two local weightlifters’ participation in the Asian Power Lifting Championship.
Caltex Calls for Fan-Friendly Rugby
April 26, 2010
Caltex has told the Sri Lanka Rugby Football Union that more fans must attend rugby matches for the tournament to remain an attractive sponsorship property.
Warriors Unveiled for IPL 4
April 26, 2010
The IPL’s Pune franchise has been named the Sahara Pune Warriors in preparation for its debut in 2011.
New Fuse head appointed: Omnicom Media Group Asia-Pacific
April 24, 2010
Omnicom Media Group Asia-Pacific has appointed Ben Heyhoe Flint to head up its new branded entertainment and sponsorship businesses, Fuse.
No tobacco sponsorship for Clarkson's Jakata gig
April 23, 2010
US singer Kelly Clarkson will no longer be sponsored by a tobacco brand when she tours Indonesia later this month.
Couchman involvement credited in Asia Cup broadcast deal
April 23, 2010
UK based sports law firm, Couchman LLP has claimed credit for its involvement in broadcast negotiations for the Asia Cup cricket tournament.
