Deals

ANZ backs rugby world cup

May 4, 2010

ANZ will be the fourth worldwide partner for New Zealand's Rugby World Cup 2011, placing it alongside top tier sponsors Emirates, MasterCard and Heineken and making it the…

Soc Gen sponsors Jeev Milkha Singh

May 4, 2010

European financial services company, Societe Generale Private Banking, has finalised a two year sponsorship deal with Indian golfer, Jeev Milkha Singh.

RM1 million sponsorship for Malasian seven nations hockey

May 3, 2010

The Malaysian Hockey Federation has secured over RM1 million in sponsorship backing for this monthâ€™s Sultan Azlan Shah Cup tournament.

iris Singapore praise Tiger Beer commercial

May 3, 2010

Singapore based sports marketing agency, iris Singapore, has released details of a new marketing campaign for Tiger Beer involving football legend Wayne Rooney and refereeing icon Pierluigi Collina.

India Club Hosts Inter-Club Championship

April 29, 2010

The Assamese city of Guwahati will play host to the NECCON Invitational Inter-Club Tennis Championships, set to be held at the India Club.

Cause-related and entertainment sponsorships outpace sport in the US: IEG

April 28, 2010

Cause-related sponsorships and entertainment tours are the fastest growing sponsorship categories, according to US sponsorship researcher IEG.

Moutai Becomes Expo's Official Spirit

April 28, 2010

China's premier alcohol brand Moutai has become a high level sponsor of the Shanghai World Expo.

Tax Investigation Probes IPL Sponsors

April 28, 2010

Indian tax authorities are investigating three of the IPLâ€™s top sponsors over failure to pay taxes for the leagueâ€™s first season.

Sponsorship pitches still not meeting sponsor's criteria: Sponsorium International

April 28, 2010

Rights holders are continuing to tailor their properties to deliver better ROI to sponsors, according to the latest global industry research by Sponsorium International. Sponsorium analyses sponsorship proposals…