Deals

Micromax Takes Sponsorship of Five Top Tournaments

May 28, 2010

Indian mobile phone brand Micromax is the title sponsor of five Indian international cricket tournaments.

National Team Receives Interest from Sponsors

May 28, 2010

Monnet Istpat & Energy Ltd. has joined other top Indian firms in purchasing the tender documents for sponsorship of Indiaâ€™s national cricket team.

Malaysian Firms Back National Games

May 27, 2010

The Government of Malacca has received RM 8.5 million in sponsorship for the 13th Sukma.

Airbus Promotes Green Issues at Sichuan School

May 27, 2010

Airbus China has teamed up with one local school community to develop studentsâ€™ interest in environmental protection.

BCCI Opens Bidding Process to Replace Sahara

May 26, 2010

The BCCI is inviting bids for sponsorship of Indiaâ€™s national teams in preparation for next monthâ€™s end to its contract with Sahara.

Xtep Sponsors IAAF Diamond League

May 25, 2010

Chinese sportswear brand Xtep has become a partner and exclusive sportswear sponsor of the International Association of Athletics Federations Diamond League Shanghai from 2010-2012.

New Deal Takes OneAsia to New Markets

May 24, 2010

A new agreement signed between OneAsia and Bloomberg Television will see OneAsia tournaments broadcast to over 150 million households across Europe, the Middle East and Africa.

Cricket and Film Help Rebuild Sri Lanka Under Micromax Sponsorship

May 24, 2010

Mobile phone handset manufacturer Micromax has taken title sponsorship of the upcoming 11th IIFA Awards, organised by the International Indian Film Academy.

CCTV Sells Online Broadcast Rights to FIFA World Cup

May 21, 2010

Competition is heating up between Chinaâ€™s internet broadcasters after television network CCTVâ€™s sale of FIFA World Cup online broadcast rights to multiple websites.