Deals

Suzuki continues to partner AFF Cup

August 10, 2010

ASEAN football has received a boost, with Japanese car giant Suzuki Motor Corporation renewing its title sponsorship of the AFF Suzuki Cup for 2010. Toshihiro Suzuki, director and…

Liverpool F.C. Looks East for Capital as October Deadline Looms

August 6, 2010

Ownership of Liverpool F.C. looks set to move East, with contenders from China, India and Syria all vying for a controlling stake. Chinese entrepreneur Huang Jianhua is said…

Hero Honda to Sponsor Women's Golf Tour

August 6, 2010

Hero Honda has taken title sponsorship of the Women's Professional Golf Tour of India. The fifth edition of the WPGT is set to hold a record ten events…

Women's pro golf strike deal with Hero Honda in India

August 6, 2010

Hero Honda will become the new Title Sponsor for the Fifth season of the Women's Professional Golf Tour of India. The fifth season of the Tour will see…

Asian interest in English Premier League sees 188BET deal

August 6, 2010

The increasing interest in the English Premier League in Asia has seen gaming company 188BET add Everton to its roster of sponsorships. 188BET will become the official betting…

Chang Beer set to renew Everton deal

August 5, 2010

Thai based company, Chang Beer is looking to extend its sponsorship with English Premier League side Everton. The current three-year, Â£8 million deal is set to conclude at…

Two new deals for Indian boxer

August 5, 2010

Womanâ€™s boxer M.C. Mary Kom, tipped as Indiaâ€™s best medal hope for the 2012 London Olympics, has picked up two sponsorship deals. Sports management company Infinity Optimal Solutions…

Vedanta Takes Local Kick-boxers to National Championship

August 4, 2010

Vedanta Aluminium Ltd is sponsoring twenty kick-boxers in Indiaâ€™s National Kick-Boxing Championship. Currently underway in Kolkata, the National Kick-Boxing Championship sees male and female state representatives from around…

Uninor Tops Sponsor List for Mirchi Music Awards

August 4, 2010

Prepaid mobile service provider Uninor is the top sponsor of the Mirchi Music Awards broadcast across all Indian channels. Organised by Indiaâ€™s Radio Mirchi, the Mirchi Music Awards…

Social media "experts" could learn from the amateurs, agency says

August 3, 2010

Purported social media experts could learn plenty from an unofficial Streets Facebook page that was so effective the ice cream company gave it its full backing, says digital…