Deals

Sumsung Sponsors Indian Contingent to Youth Games

August 12, 2010

Samsung India Electronics has signed an MOU with the Indian Olympic Association, agreeing to sponsor the Indian contingent to the Youth Olympic Games. The 2010 Youth Olympic Games…

Beijing Hyundai Sponsors Mountain Festival

August 12, 2010

Beijing Hyundai will sponsor the first ever Beijing International Mountain Walking Festival. The agreement was signed between Beijing Hyundai and Beijingâ€™s Mentougou district government at the official launch…

Garnier Secures Fear Factor Primetime Product Placement

August 11, 2010

The Viacom18 entertainment networkâ€™s Colours channel has taken Garnier Menâ€™s Deodorant as title sponsor for the third season of Fear Factor. The third season of the reality programme…

Deccan XI Receive Pune's First Corporate Football Sponsorship

August 11, 2010

India's City Corporation Limited has signed a one-year sponsorship agreement with the Deccan XI Football Club. For the next year, the Deccan XI will wear the branding of…

Nestle renews Beijing Music Festival sponsorship

August 10, 2010

Nestle (China) will continue its lengthy association with the Beijing Music Festival after extending its sponsorship for a further three years. Nestle has been a sponsor of the…

Suzuki continues to partner AFF Cup

August 10, 2010

ASEAN football has received a boost, with Japanese car giant Suzuki Motor Corporation renewing its title sponsorship of the AFF Suzuki Cup for 2010. Toshihiro Suzuki, director and…

Liverpool F.C. Looks East for Capital as October Deadline Looms

August 6, 2010

Ownership of Liverpool F.C. looks set to move East, with contenders from China, India and Syria all vying for a controlling stake. Chinese entrepreneur Huang Jianhua is said…

Hero Honda to Sponsor Women's Golf Tour

August 6, 2010

Hero Honda has taken title sponsorship of the Women's Professional Golf Tour of India. The fifth edition of the WPGT is set to hold a record ten events…

Women's pro golf strike deal with Hero Honda in India

August 6, 2010

Hero Honda will become the new Title Sponsor for the Fifth season of the Women's Professional Golf Tour of India. The fifth season of the Tour will see…

Asian interest in English Premier League sees 188BET deal

August 6, 2010

The increasing interest in the English Premier League in Asia has seen gaming company 188BET add Everton to its roster of sponsorships. 188BET will become the official betting…