Deals

Korea to ease television advertising regulations

December 21, 2010

Korea looks set to ease regulations preventing terrestrial television from running commercial breaks in a move which could see the country’s advertising sector almost double to 13.8 trillion…

Baller backs Tokyo Poker tour

December 21, 2010

Singapore based poker magazine, Baller has become a major sponsor of the Tokyo Poker Tour, the leading poker tournament in Japan. The tournament was launched earlier in the…

Sembcorp back Singapore Table Tennis

December 16, 2010

The Singapore Table Tennis Association (STTA) has signed a three-year sponsorship agreement with Sembcorp Industries. The deal is worth S$300,000 over three years and will see Sembcorp’s logo…

Tendulkar turns down major liquor sponsorship

December 14, 2010

Indian cricket legend Sachin Tendulkar has turned down a lucrative offer to endorse a liquor brand believed to have belong to the UB Group. A former player who…

MS Donhi signs major deal with Maxx Mobile

December 14, 2010

Indian cricket captain Mahendra Singh Donhi has signed a seven year, Rs29 crore endorsement deal with emerging mobile phone company Maxx Mobile. As part of the deal, Dhoni…

AIFF signs 15-year deal with IMG-Reliance

December 9, 2010

The All India Football Federation is preparing to sign a seven billion rupee sponsorship deal with IMG-Reliance. ASN Reported last week that this year’s Indian I-League season had…

OSIM becomes Badminton World Super Series title sponsor

December 7, 2010

Well-being and healthy lifestyle products company, OSIM, has become the title sponsor of the Badminton World Federation (BWF) World Super Series. The deal is for three years and…

Lotte Group sponsors PyeongChang 2018

December 6, 2010

Diversified Japanese / Korean company, Lotte Group has become a major sponsor of PyeongChang 2018, South Korea's bid for the 2018 Winter Olympic and Paralympic Games. As part…

Toyota Promotes Young Volleyball Talent in Vietnam

December 3, 2010

Japanese auto giant, Toyota has taken title sponsorship of Vietnam’s National Student Volleyball Tournament. Currently underway in Ha Noi’s Cau Giay Gymnasium, the national tournament is known as…

I-League Begins Without Sponsor

December 3, 2010

India’s I-League will kick-off without a sponsor for the first time in 14 years, after postponement by the All India Football Federation due to lack of sponsorship. ASN…