October 7, 2010
PyeongChang, South Korea's bid for the 2018 Winter Olympic and Paralympic Games has received another boost with Korean Conglomerate GS Group becoming the latest sponsor. The deal with…
October 5, 2010
Office equipment company Ricoh has extended its partnership with the Asian Tour. Ricoh, a partner of the Asian Tour since 2007, will become the tour's Official Office Solutions…
October 5, 2010
Kumho Tires sponsorship of English Premier League club Manchester United is valued at over 30 billion won according to the company’s CEO Jong-Ho Kim. Kim said that in…
October 1, 2010
Samsung Electronics is the sponsor of the World Cyber Games -the Olympics of the video game world. Currently underway in Los Angeles, the World Cyber Games has attracted…
October 1, 2010
Indian telco Airtel has offered last-minute support to this month’s Commonwealth Games in the form of a US$1 million sponsorship. The few private companies stepping forward to sponsor…
October 1, 2010
Tobacco sponsorship will once more see Indonesians miss out on top international music acts. A list of high-profile international performers have been urged to cancel performances at this…
September 30, 2010
The Hong Kong Cricket Sixes has forged a long-term sponsorship relationship with jewelers, the Karp Group, which will allow the Hong Kong Cricket Association to firmly establish the…
September 30, 2010
Malaysian sports good manufacturer G.S. Gill has given the Malaysian Women’s hockey team a boost ahead of next month’s Commonwealth games increasing its annual sponsorship. G.S Gill, in…
September 29, 2010
ESPN STAR Sports announced its first sponsorship deal with Mercedes-Benz Singapore on its recently launched online sports programming service, ESPN Player, during the Singapore Grand Prix. In conjunction…
September 29, 2010
Manulife Life Insurance Company and Pacific League Marketing, a joint venture company of the six-team Pacific Baseball League (PBL), have reached an agreement for Manulife Japan to become…