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BGC Partners becomes sponsor of Asia Pacific Barbarians
February 24, 2011
Online brokering firm, BGC Partners, has become the title sponsorship of the Asia Pacific Barbarians rugby team. The deal will cover the Barbarians matches in the Hong Kong…
Manulife renews Pacific baseball sponsorship
February 23, 2011
Manulife Life Insurance Company has renewed its sponsorship of Pacific League Marketing, a joint venture company of the six-team Pacific Baseball League (PBL). As part of the new…
Special Olympic laws for Pyeongchang bid
February 23, 2011
South Korea will pass a special Olympic law to help Pyeongchang's bid for the 2018 Olympic and Paralympic Winter Games and help it secure the $792 million in…
Nike signs ambassador deal with Japanese MMA fighter
February 22, 2011
Apparel brand Nike has signed Japanese MMA fighter and former Olympian, Kazuyuki Miyata as a brand ambassador. Miyata said he was keen to work with Nike to encourage…
Indonesia to ban tobacco advertising
February 22, 2011
The Indonesia Heath Ministry is planning to phase out advertising and sponsorship of tobacco. The country’s health minister, Endang Rahayu Sedyaningsih said the new regulation would likely begin…
Asia Jet sponsors Sauber Formula One
February 21, 2011
Hong Kong base private jet company, Asia Jet, has become a major sponsor of the Sauber Formula One team. As part of the deal Asia Jet will receive…
Korean companies keen on Japanese professional baseball
February 16, 2011
Korean based online gaming company, Nexon has renewed its sponsorship of Japanese professional baseball team, Chiba Lotte Marines for this season. The Chiba Lotte Marines won the Japan…
Brunei cycling team secures local sponsor for international meet
February 14, 2011
The Brunei national cycling team, Bandar Seri Begawan, has secured Belait based waste management company, Mashhor Waste Management (MWM) as a major sponsor. The company backed the team’s…
US Motorsport spending at $3.51 billion: IEG
February 11, 2011
The North American motorsport sponsorship sector is set to reach $3.51 billion this year, up 4.2% from the previous year ($3.37 billion) according to sponsorship analysts IEG. The…
Sponsor to renew Thailand Premier League sponsorship
February 9, 2011
Electrolyte drink, Sponsor, is in the final stages of renegotiating its sponsorship of the Thailand Premier League and could renew the major deal for two years. TC Pharmaceuticals,…
