March 18, 2011
Brand experience agency, Jack Morton Worldwide has boosted its Asian operations by opening a new office in Singapore. The new office will be managed by Charles Robinson, formerly…
March 15, 2011
Nestle owned confectionery brand, Milo, has renewed its sponsorship of the Malaysian Hockey Federation. As part of the renewed deal, Milo will return as the main sponsor of…
March 14, 2011
Diversified Vietnamese company, CT Group, has become a major sponsor of Vietculture 2011, a cultural services and products exhibition to be held at the Phu Tho Stadium in…
March 14, 2011
The Chinese Football Association (CFA) and the China Football Industry Development Corporation (CFIDC) have appointed sports marketing company, World Sport Group (WSG) to promote and develop CFA Team…
March 11, 2011
Danish brewing company Carlsberg has renewed its sponsorship of the Malaysian Open golf tournament for a further five years. The Malaysian Open is a co-sanctioned tournament of the…
March 9, 2011
Hero Honda Motors has become a major sponsor of the Mumbai Indians Indian Premier League (IPL) franchise. As part of the deal, Hero Honda will receive branding on…
March 8, 2011
The Asian Football Confederation (AFC) Champions League will be broadcast in North America by One World Sports following a new deal brokered by World Sports Group, AFC’s exclusive…
March 8, 2011
Telekom Malaysia has become the major of the Tour of Malaysia cycling championship which will take place from March 8 to 13. As part of the deal Telekom…
March 8, 2011
Malaysian isotonic drink brand, 100 Plus has renewed its major sponsorship of the Minister of Education League Cup for a further three years. Minister of Education League Cup…
March 7, 2011
Financial services company UBS has become the naming rights sponsor of the Chinese Formula 1 through its China division which has offices in Guangzhou, Beijing and Shanghai. The…