Deals

Wilson renews Malaysia Open tennis deal

June 16, 2011

Sports equipment and apparel company, Wilson, has renewed its sponsorship of the Malaysia Open ATP for a further three years. Wilson will continue to be the tournaments official…

Mazda becomes title sponsor of Malaysia ladies amateur golf

June 16, 2011

Mazda has become the title sponsor of the Malaysia Ladies Amateur Open which will be played at the Mines Resort and Golf Club in Seri Kembangan in July.…

Japan Credit Bureau backs Vietnamese football

June 16, 2011

Credit card company, Japan Credit Bureau (JCB), has become a major sponsor Vietnam’s national football team.

Sponsor apologies for ambassador's driving misdemeanour

June 13, 2011

Panasonic, a sponsor of Japanese golfer, Ryo Ishikawa has made a public apologies after the teenage player was caught driving without a valid licence. Ishikawa had applied for…

Pertamina ramps up sport sponsorship portfolio through badminton deal

June 13, 2011

Indonesian oil and gas company, Pertamina, has expanded its sport sponsorship portfolio by becoming a major sponsor of badminton. Pertamina will pay the Indonesian Badminton Association, Rp 2…

Yingli Green Energy signs up as 2014 World Cup sponsor

June 9, 2011

Chinese solar energy company, Yingli Green Energy has followed up its sponsorship of the 2010 FIFA World cup in South Africa by becoming a major sponsor of the…

AirAsia renews British Moto GP deal

June 9, 2011

Air Asia continues to expand its global sponsorship portfolio and has renewed its sponsorship of the British Motor Grand Prix for a further three years. The company became…

Singha renews major sponsorship of Thailand Open golf

June 7, 2011

Thai beer brand Singha has renewed its sponsorship of the Thailand Open golf tournament which as a result of the increased sponsorship has a total prize pool of…

Standard Chartered signs record breaking marathon deal

June 7, 2011

Financial services company, Standard Chartered Bank, has renewed its sponsorship of Marathon Singapore in what is believed to be the largest sponsorship of its type in Singapore. The…

Volkswagen expands China sponsorship through new series

June 1, 2011

German auto manufacturer, Volkswagen, is expanding its sponsorship program in China through an expanded deal with the Scirocco R-Cup motor racing competition. The Scirocco R-Cup series is a…