Deals

Sponsors all lined up for the Philippine Open

January 24, 2012

The organisers of the Philippine Open golf tournament has signed or renewed a swag of new sponsorship deals for next monthâ€™s event.

China Southern Airlines to spend $1.8 million on Sydney Festival sponsorship

January 23, 2012

China Southern Airlines will reunite with the Sydney Festival beyond this yearâ€™s festival by beginning negotiations for a three-year deal.

Jeremy Paul to head up Omnicom's Ignition Factory

January 20, 2012

Omnicom Media Group has appointed Jeremy Paul to head up Ignition Factory, a division that assists brands develop activations that sit at the centre of their marketing campaigns.

ESPN STAR Sports expands Malaysia office

January 19, 2012

Broadcaster, ESPN STAR Sports has expanded its Malaysian team through the appointment of Anthony Yeap to the role of role of Vice President, Integrated Sales, Malaysia.

Great Eastern Life renews S League sponsorship

January 18, 2012

Singapore based insurance company, Great Eastern Life Assurance Co, has renewed its co-title sponsorship of the S League for a further two years.

GFI becomes title sponsor of HK Tens rugby tournament

January 17, 2012

Brokering group, GFI has become the title sponsor of the HKFC Tens rugby tournament and will be its major partner for the next three years.

ENEOS to replace Petronas as Yamaha MotoGP sponsor

January 12, 2012

Japanese oil brand, ENEOS, will take over from Malaysia oil giant, Petronas as a major sponsor of the Yamaha Moto GP team.

Gatorade sponsors women's golf in Malaysia

January 11, 2012

Malaysian beverage company, Permanis, has become a sponsor of the Malaysian Ladies Golf Association (Malga) and will promote Gatorade through the sponsorship.

SilkPro becomes major sponsor of the LionsXII

January 10, 2012

Singapore professional football team, LionsXII has signed a S$1 million sponsorship deal with hair care products brand SilkPro.

Starhub signs major Singapore football deal

January 9, 2012

Singapore based telecommunications and entertainment company, Starhub, has become a major partner of the Football Association of Singapore (FAS) and will be its official broadcaster and the principal…