Deals

QPR Builds on Asian Roots with an ASEAN Tour and Sponsor Outreach in Korea

June 26, 2012

Tony Fernandes, the owner of English Premier League club Queens Park Rangers, is looking to build on the club's new Asian roots by reaching out to markets that…

WTA signs two new sponsors

June 26, 2012

Professional women's tennis player association WTA has signed two new commercial deals that will strengthen its presence in Asia.

Maybank sponsors Asian golf development tour

June 25, 2012

Malaysia’s largest banking and financial services company, Maybank (Malayan Banking Berhad) has increased its sponsorship of golf through a deal as the title sponsor of new Asian Development…

Zhen-Ao Group becomes Weightlifting Federation partner

June 22, 2012

Chinese biotech company, Zhen-Ao Group has become a major sponsor of the International Weightlifting Federation.

Casio back emerging Japanese drifter

June 21, 2012

Watch and timing technology company, Casio has become a major sponsor of Japanese race car driver Ken Gushi and will also back his team, the G-Shock – Kumho…

YesStyle sponsors Hong Kong K Pop festival

June 20, 2012

Hong Kong based online fashion retailer, YesStyle and YesAsia will be sponsors of the K-Pop Festival - Music Bank Hong Kong 2012.

Singha renews Asian Tour sponsorship

June 19, 2012

Beer brand Singha Beer has renewed its sponsorship of the Asian Tour for two years and will remain the Official Beer of golf in Asia.

Ebchip sponsors Tanjong Pagar United FC

June 18, 2012

Singapore based office IT equipment company, Ebchip Asia Pacific has become a sponsor of the Tanjong Pagar United Football Club that competes in the S League.

Li Ning praises Chinese basketball as it renews sponsorship

June 15, 2012

Sports equipment and apparel company Li Ning has renewed its sponsorship of the Chinese Basketball Association for a further five years.

Yeo's concerned over dwindling S-League crowds

June 14, 2012

Insiders say that soft-drink brand Yeo's has put the Football Association of Singapore on notice as it reviews its co-title sponsors of the S-League.