June 20, 2012
Hong Kong based online fashion retailer, YesStyle and YesAsia will be sponsors of the K-Pop Festival - Music Bank Hong Kong 2012.
June 19, 2012
Beer brand Singha Beer has renewed its sponsorship of the Asian Tour for two years and will remain the Official Beer of golf in Asia.
June 18, 2012
Singapore based office IT equipment company, Ebchip Asia Pacific has become a sponsor of the Tanjong Pagar United Football Club that competes in the S League.
June 15, 2012
Sports equipment and apparel company Li Ning has renewed its sponsorship of the Chinese Basketball Association for a further five years.
June 14, 2012
Insiders say that soft-drink brand Yeo's has put the Football Association of Singapore on notice as it reviews its co-title sponsors of the S-League.
June 13, 2012
A Chinese based corporate hospitality agent for Union of European Football Associations' Euro 2012 says that corporate interest in the tournament from Chinese companies is lower than expected.
June 12, 2012
German vehicle manufacturer, Mercedes-Benz, has become a sponsor of the China Golf Association and will back the national golfing teams.
June 7, 2012
Yibin City in China could become the first city in the country to grant naming rights to its airport after finalising heads of agreement to sign hard liquor…
June 6, 2012
Iconic exhibition basketball troupe, the Harlem Globetrotters has signed dairy products company Inner Mongolia Mengniu Dairy Industry as a major international sponsor.
June 5, 2012
The General Motors (GM) major sponsorship of English Premier League Club, Manchester United will be heavily leveraged in China where the club is said to have over 100…