Deals

Goldwin Korea sponsors Mountaineering and Climbing Federation

December 20, 2012

The licensee of leading outdoor brand, The North Face in Korea, Goldwin Korea, has become a major sponsor of the International Mountaineering and Climbing Federation (UIAA) and will…

Li Ning strikes deal with Miami Heat

December 19, 2012

NBA team, the Miami Heat has announced Chinese apparel company Li Ning as a sponsor and will leverage a new range of footwear and apparel called WADE, developed…

Omega signs ambassador deal with Shanshan Feng

December 18, 2012

Watch brand Omega has announced Chinese golfer Shanshan Feng as a brand ambassador. Feng began her duties as an ambassador at last week's Dubai Ladies Masters which has…

Liberty Insurance sponsors Singapore Handcycling Association

December 17, 2012

Singapore based general insurance company, Liberty Insurance has become a sponsor of the Handcycling Association of Singapore.

Panasonic to end Ishikawa sponsorship

December 14, 2012

Japanese electronics company Panasonic has said it will not renew its sponsorship of popular golfer, Ryo Ishikawa.

AmBank renews grassroots golf tournament sponsorship

December 13, 2012

Islamic banking company, AmBank Group has renewed its sponsorship of a major junior golfing tournament that will be played at the Kelab Rahman Putra Malaysia in Sg Buloh.

Nintendo partners Nico Nico Douga real world event

December 12, 2012

Video game giant Nintendo has become a partner of popular Japanese online video sharing website operator, Nico Nico Douga.

Bud backs Malaysia Dragons

December 11, 2012

Beer brand Budweiser, through its distributor Carlsberg Malaysia, has become a major sponsor of the Westports Malaysia Dragons, the country's professional basketball team that competes in the ASEAN…

Samsung secures naming rights to K Pop awards

December 10, 2012

Consumer electronics brand Samsung will be the naming rights sponsor of South Korea's Grammy Awards, the Golden Disk Awards.

Sponsors circling new Indian Badminton League

December 6, 2012

Sponsors of the Indian Premier League Twenty20 cricket tournament have thrown their support behind what will be the country's latest sporting competition, the Indian Badminton League (IBL).