Deals

Tsingtao signs major Chinese basketball sponsorship

November 28, 2012

Chinese beer brand, Tsingtao, has become a major sponsor of the Chinese Basketball Association's Professional League.

ANZ sponsors Shanghai Masters

November 27, 2012

Australian bank ANZ has become a diamond sponsor of the Shanghai Rolex Masters tennis tournament.

OCBC Bank in talks to name Singapore Sports Hub

November 26, 2012

Major Singapore financial services company, OCBC Bank has been reported to be in negotiations to become the naming rights sponsor of the country's major sporting centre, Sports Hub.

ALSOK becomes eighth Tokyo 2020 partner

November 23, 2012

Major Japanese security company, ALSOK, has become the eighth partner of Tokyo's bid to host the 2020 Olympic and Paralympic Games.

Sponsors back one off Gangnam Style concert in Thailand

November 22, 2012

Sponsors including Air Asia, Tissie Cookies, Muang Thai Insurance, Siam Commercial Bank, Yamaha Motor, True Corporation and Coca-Cola are funding the admission tickets for the first live concert…

Wanda Group backs touring Chinese arts exhibition

November 21, 2012

Wanda Group, a large Chinese conglomerate and major sponsor of art and entertainment, has become a major sponsor of a Chinese art exhibition that will tour Paris next…

World Cyber Games announces three new partners

November 20, 2012

Leading international video game competition, World Cyber Games (WCG) , has announced Korean Air, NVIDIA and Seagate as major sponsors.

UMW Group continues to back golf development in Malaysia

November 19, 2012

Diversified automotive, heavy manufacturing and engineering company, UMW Group, has continued to back golf in Malaysia by sponsoring the Glenmarie Classic tournament that starts this week.

BMW becomes title sponsor of the Hong Kong Derby

November 16, 2012

BMW has increased its sponsorship of the Hong Kong Jockey Club (HKJC) and will replace Mercedes-Benz as the title sponsor of the Hong Kong Derby for the next…

More Japanese sponsors turned away from Chinese major events

November 15, 2012

More Japanese brands have been asked not to sponsors marathons in China as the territorial dispute over the Diaoyu/Senkaku Islands continues to impact major sporting events in the…