Deals

Panasonic Asia-Pacific Sponsors Upcoming SEA Games

June 4, 2013

Panasonic Asia-Pacific becomes the first corporation to sign up as an official event sponsor for the 27th South East Asian (SEA) Games, which takes place later this year…

Neymar Conquering Asia Soon

June 3, 2013

Besides scoring a lucrative move to FC Barcelona, the 21-year-old Brazilian football star has also brokered an undisclosed image-rights agreement deal with Doyen Global, a new sports investment…

Hosa International sponsors Stars in Danger

May 31, 2013

Sports apparel manufacturer, Hosa International has become a major sponsor of the TV show "Stars in Danger"

UBS becomes global partner of Art Basel

May 30, 2013

Financial services company UBS has become the new global partner of Asia's largest modern and contemporary arts shows, Art Basel.

Chery becomes World Badminton sponsor

May 28, 2013

Chinese car brand Chery Automobile has become an official partner of the Badminton World Federation (BWF).

India's Confident Group to sponsor West Indies cricket

May 28, 2013

Indian conglomerate Confident Group has become a major sponsor of the West Indies cricket team and will sponsor during the ICC Champions Trophy taking place in the United…

Volkswagen returns as Motor Hunt sponsor

May 24, 2013

Volkswagen Group Malaysia has renewed its sponsorship of the New Sunday Times Motor Hunt 2013.

Cable Thai signs EPL broadcast sponsors

May 23, 2013

Cable television operator, Cable Thai Holdings has sold over 5 billion baht in sponsorship for this 2013-15 English Premier League coverage.

Sahara calls time on Cricket after lengthy dispute

May 22, 2013

An ongoing dispute between major sport sponsor Sahara India and cricket governing body, Board of Control for Cricket in India (BCCI), has resulted in the sponsor withdrawing its…

Indonesia encourages badminton players to get individual sponsors

May 21, 2013

Indonesia's head national badminton coach, Christian Hadinata, has said that giving players the freedom to seek their own personal sponsorship and endorsement deals would lead to better performances.