Deals

Manchester United partners PepsiCo

August 1, 2013

Barclays Premier League champions Manchester United has recently added US based food and beverage firm PepsiCo Inc to their fast expanding roster of global sponsors in Southeast Asia.

Swansea City FC partners SBOBET

July 31, 2013

The Swans has announced SBOBET as the club’s official Asian betting partner for the upcoming Premier League season. SBOBET is one of Asia’s leading online bookmakers, offering over…

Salman Khan endorses Splash

July 30, 2013

Dubai based high street fashion label, Splash has announced Bollywood action hero Salman Khan as its brand envoy.

Audi India sponsors PCJ Delhi Couture Week 2013

July 29, 2013

The luxury car manufacturer is set to become the Associate Partner for PCJ Delhi Couture Week 2013. Organised by the Fashion Design Council of India (FDCI), the annual…

Shell Advance renews Malaysian MotoGP Partnership

July 26, 2013

Leading motorcycle lubricant brand, Shell Advance returns as title sponsor of the Malaysian Motorcycle Grand Prix after renewing its deal with series organizer Dorna.

AirAsia becomes Football Association of Singapore's Official Carrier

July 25, 2013

One of the region’s leading budget airlines, AirAsia, has sealed a major three-year sponsorship deal worth S$1.8 million with FAS.

Celkon Mobiles Extends Ties With India Tour

July 24, 2013

Celkon Mobiles, the sixth largest mobile handset company in India, has signed a deal with the Zimbabwe Cricket Board to become the title sponsor of a series of…

John Abraham becomes Reebok's Brand Ambassador

July 23, 2013

Sportswear giant Reebok has announced a major sponsorship deal with John Abraham, one of Bollywood’s biggest action heroes.

Red Bull and Singha to sponsor 2013 ROC

July 19, 2013

Red Bull and Thai beer brand Singha will become the title sponsors for 2013’s Race Of Champions in Bangkok, Thailand. This is the second time that the annual…