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SINA Corp renews PGA Tour agreement
February 21, 2013
Chinese online media company, SINA Corporation will continue to produce and manage the PGA Tour's website in Mandarin after renewing its agreement for three years.
YesStyle signs deal with YouTube sensation Tiffany Alvord
February 20, 2013
Leading Asian fashion retailer, YesStyle has signed a unique sponsorship deal with singer-songwriter, Tiffany Alvord.
Gucci sponsors Hong Kong Masters
February 19, 2013
Italian fashion and leather goods brand, Gucci has become a major sponsor of international show jumping event, the Hong Kong Masters.
Metlife likes global appeal of World Baseball Classic
February 18, 2013
US life insurance company, Metlife Inc has become a global sponsor of the World Baseball Classic.
Kumho becomes official tire of major Chinese series
February 15, 2013
South Korean tire manufacturer, Kumho Tire Co, has become the official tire sponsor of leading Chinese car racing events, the China Touring Car Championship.
Hero ends IPL sponsorship a year early
February 14, 2013
In the same week it expanded sponsorship of field hockey in India, motorbike manufacturer, Hero Motocorp has announced it will end its sponsorship of cricket in the country.
Ministry of Culture, Community and Youth clarify Hub sponsorship status
February 12, 2013
Singapore's Ministry of Culture, Community and Youth (MCCY) has said that sponsorship of the Singapore Sports Hub was never on offer.
Hero Motors renews Indian field hockey deal
February 12, 2013
India's Hero Motocorp has renewed and expanded its sponsorship of the Federation of International Hockey (FIH) for four years.
Hong Kong football hopes to raise $20 mill for new competition
February 7, 2013
The Hong Kong Football Association is confident it can secure HK$20 million in sponsorship funding for a proposed new Premier League competition.
ANZ sponsors Japanese baseball tour
February 7, 2013
Australian and New Zealand bank, ANZ has expanded its sponsorship program in Asia, signing as the sponsor of the Australian National Baseball team when it tours Japan at…
