June 28, 2013
Capital One Cup winners Swansea City AFC has secured the largest sponsorship deal in its history with GWFX, one of the core brands under global financial services provider…
June 27, 2013
South Korean all-girl pop group, Sistar, is set to extend their endorsement deal with Korean fried chicken brand Pelicana for another year.
June 24, 2013
According to industry insiders, the 48-year-old Hollywood star has reportedly signed a two-year endorsement deal with Taiwan-based smartphone maker HTC.
June 22, 2013
National carrier Oman Air has been confirmed as the sponsor of Oman Sail's entry in the biennial Transat Jacques Vabre Race sailing event, which begins on November 3.
June 21, 2013
Love it or loathe it? When big money in cricket is mentioned, all signs point to the global impact of India. Multi-million sponsorship deals, celebrity endorsements and panache…
June 19, 2013
Nike Golf has announced that China's Xin-Jun Zhang and Hao-Tong Li have become the sporting behemoth’s latest ambassadors. As part of the multi-year sponsorship deal, Zhang and Li…
June 18, 2013
The unanimous appeal of cricket has captivated millions residing in South Asia. From team selections, player contracts, sponsorship endorsements, television rights deals and spot fixing scandals, the game…
June 14, 2013
Singapore, Wales and USA are competing to host the 2018 Rugby World Cup Sevens. The 2018 event, like this year’s tournament in Russia, will include both men’s and…
June 13, 2013
The deal officially announced in Jakarta yesterday will see Daihatsu, the Japanese car manufacturer become the Citizens’ official automotive partner in Indonesia next season.
June 12, 2013
Four-time NBA MVP LeBron James is set to collaborate with Tencent, China’s largest internet service provider(ISP).