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RELEASE: Qatar Football Association President to attend the Soccerex Asian Forum
March 26, 2014
Qatar Football Association (QFA) president H.E Sheikh Hamad bin Khalifa bin Ahmad Al Thani, has confirmed his attendance at the Soccerex Asian Forum taking place on 13 -…
Twitter Wants To Profit On Elections & Cricket In India
March 25, 2014
The 2014 Indian Lok Sabha (or General Election) in 160 constituencies is likely to be influenced the most by social media users, according to various reports.
INTERVIEW: Getting familiar with GE and Branded Content
March 24, 2014
ASN recently talked to leaders from the buy side and agencyland at the Festival of Media Asia (FOMA) 2014, to uncover what's happening ahead of the Asia curve.…
Al-Habsi Trumps For Hyundai
March 20, 2014
Korean automotive giant Hyundai has secured a brand ambassador deal with reigning FA Cup Champion’s Wigan Athletic and Oman’s custodian Ali Al-Habsi.
Casillas And Kaka Are Hyundai’s Global Brand Ambassadors
March 17, 2014
Korean car giants Hyundai (005380.KS), which is FIFA’s official automotive partner at the 2014 World Cup in Brazil, have announced Spanish goalkeeper Iker Casillas and AC Milan star…
Ronnie Screwvala Dives Into Indian Football
March 14, 2014
Ronnie Screwvala, the founder of Indian media production giants UTV, has bought Mumbai-based soccer club Premier India Football Academy (PIFA FC).
Seiko Renews IAAF Partnership
March 13, 2014
Japanese watch brand Seiko (8050.T) has extended its sponsorship deal with the International Association of Athletics Federations (IAAF) until 2019.
MTV Films Propelling India’s Branded Content Scene
March 11, 2014
In a historic collaboration, MTV India and Hindustan Unilever (HUL) are launching MTV Films to connect with the nation's youth.
Kara’s Goo Hara Endorses Estee Lauder
March 10, 2014
Goo Hara, the popular 23-year-old member from Kara, an all-girl K-pop outfit, has landed a deal to endorse Estee Lauder (EL.N) in Korea.
NBA Goes Milky In Southeast Asia
March 6, 2014
The National Basketball Association (NBA) has announced a Southeast Asian focused partnership deal with Dutch dairy firm Royal FrieslandCampina.
