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ICTSI Backs Two Asian Tour Tournaments

May 26, 2014

Filipino firm International Container Terminal Services Inc., (ICTSI), is set to title sponsor two Asian Development Tour(ADT) tournaments in the Philippines, beginning with the ICTSI Riviera Classic on…

SAIC Motor Ties Up With YOG 2014

May 20, 2014

China’s largest state-owned automobile maker SAIC Motor is set to support Nanjing’s 2014 Youth Olympic Games as its official motor vehicle partner.

BCA Shuttles Into Indonesia Open

May 19, 2014

One of the world’s biggest badminton tournaments, has sealed a new partnership with Bank Central Asia(BCA), replacing Indonesian e-tailer blibli.com.

Ford Partners Chinese Super League

May 15, 2014

The American automobile giant has signed a three-year deal to become the inaugural official car of the Chinese Super League (CSL) as part of a major spearhead into…

Huawei Ties Up With Black Stars

May 14, 2014

The Chinese telco giant has become the official information technology(IT) partner of the Ghana Football Association (GFA) ahead of the FIFA World Cup in Brazil next month.

Audi Partners Royal Hong Kong Yacht Club

May 13, 2014

The Royal Hong Kong Yacht Club has sealed a three-year deal with Audi as the club’s official automobile partner.

Delhi Daredevils & RBL Bank Launch Credit Card

May 9, 2014

For the first time in India, a commercial bank and a leading cricket franchise have come together to launch a cricket themed credit card.

RVP Extends YouC1000 Endorsement Deal

May 7, 2014

Dutch national football team captain Robin Van Persie has renewed his endorsement deal with Indonesian isotonic drinks brand YouC1000, a deal brokered by sports marketing agency Total Sports…

Taiwanese Male Pop Idol Endorses Maybelline In China

May 6, 2014

In a rather unusual move, American cosmetics brand Maybelline has struck a deal with Taiwanese pop star and actor Ko Chen-tung to promote its beauty products to women…

Amitabh Bachchan and Salman Khan Onto Mobile Games

May 5, 2014

Mumbai-based gaming company Nazara Technologies has signed on Bollywood stars Amitabh Bachchan and Salman Khan to develop 3D mobile games based on their characters in original storylines.