Deals

StanChart Renews Marathon Singapore Deal

April 22, 2014

Standard Chartered Bank has sealed a three-year renewal of its long-term partnership with Singapore’s flagship marathon, the Standard Chartered Marathon Singapore (SCMS).

Yes Bank Title Sponsors Indian Golf Union’s Junior Tour

April 21, 2014

India’s fourth largest private sector bank, Yes Bank has sealed a three-year deal with the Indian Golf Union (IGU) Junior Tour from this year.

Delhi Duty Free Sponsors City’s IPL Team

April 17, 2014

Indian Premier League (IPL) cricket team Delhi Daredevils (DD) has acquired Delhi Duty Free as an associate partner ahead of its first game of the season.

Singapore GP has new Title Sponsor

April 15, 2014

Singapore Airlines (SIA), the city-state’s national carrier, is set to take over title sponsorship of the only night race in the Formula 1 circuit, from state owned telco…

Mumbai Indians Soar With Etihad Deal

April 14, 2014

Etihad Airways and its equity partner in India, Jet Airways, have sealed a partnership deal to become principal sponsors and official airlines of reigning IPL champions Mumbai Indians.

Korea’s E-Land Group Set To Invest In Club Football

April 11, 2014

E-Land Group, a Korean fashion and retail conglomerate, is set to sponsor a professional football club based in Seoul that will compete in the K-League Challenge, the nation’s…

Viacom Asia Launches Nickelodeon-Branded Attraction In Malaysia

April 10, 2014

Malaysian developers Sunway Group (SWAY.KL) has announced a five-year collaboration with Viacom International Media Networks Asia (VIAB.OQ) to build a US$31.1 million Nickelodeon-themed attraction - the first in…

Nissan Drives Into UEFA Champions League Partnership

April 9, 2014

Japanese car manufacturer Nissan (7201.T) has sealed a four-year global partnership as the official car brand of the UEFA Champions League, including rights to the UEFA Super Cup,…

Kia Motors extends World Archery partnership until 2015

April 8, 2014

World Archery has announced a two-year renewal to its partnership with Korean car manufacturer Kia Motors (000270.KS) for sponsorship of the annual Archery World Cup and other top…

Ranveer Singh Endorses Myntra’s Roadster

April 7, 2014

Bangalore-based online fashion retailer Myntra has sealed a brand ambassador deal with Bollywood actor Ranveer Singh for Roadster, its in-house range of casual wear.