Deals

Dior Gets Arty In China

June 27, 2014

Luxury brands and art have been creating a buzz in China in recent years, but French haute couture label Dior’s latest exhibition in Shanghai is proving to be…

Li-Ning Expands Badminton Partnership Portfolio: Dominates the category in Asia

June 26, 2014

Chinese sports company Li-Ning has finalised a deal to become the title sponsor of the Badminton World Federation (BWF)’s 2014 World Championships in Denmark.

NTUC FairPrice Jumps Into SEA Games Partnership

June 25, 2014

Singaporean retailer NTUC Fair Price has become a tier-one sponsor of the 28th South-east Asian Games, which will be hosted by the island-state in 2015.

Asian Bookmaker FUN88 Partners Burnley FC

June 24, 2014

English Premier League (EPL) new boys Burnley FC have renewed their ties with Chinese online gaming brand, Fun88, in a two-year deal.

Uniqlo Partners ITF across its Disability assets

June 20, 2014

Japanese fast fashion brand Uniqlo has sealed a three-year partnership agreement with the International Tennis Federation (ITF) pertaining to the governing body’s wheelchair tennis properties.

Swansea City Renews Goldenway Deal

June 19, 2014

EPL club Swansea City has extended its major sponsorship deal with Chinese financial services company Goldenway.

Ranbir Kapoor Leads Celebrity Endorsement Race

June 17, 2014

A closely fought intense battle has been taking place in India’s celebrity endorsement front with some of the country's A-listers vying for consumer mindshare

Reading FC Primed For Thai Ownership

June 16, 2014

English Championship football club Reading FC has been purchased by a Thai billionaire, according to a report in the Reading Post.

Bridgestone fulfils ASN 2014 prediction with IOC Partnership

June 13, 2014

Japanese tyre manufacturer Bridgestone has announced a lucrative ten-year deal to become a top-tier sponsor of the International Olympic Committee (IOC).