June 24, 2014
English Premier League (EPL) new boys Burnley FC have renewed their ties with Chinese online gaming brand, Fun88, in a two-year deal.
June 20, 2014
Japanese fast fashion brand Uniqlo has sealed a three-year partnership agreement with the International Tennis Federation (ITF) pertaining to the governing body’s wheelchair tennis properties.
June 19, 2014
EPL club Swansea City has extended its major sponsorship deal with Chinese financial services company Goldenway.
June 17, 2014
A closely fought intense battle has been taking place in India’s celebrity endorsement front with some of the country's A-listers vying for consumer mindshare
June 16, 2014
English Championship football club Reading FC has been purchased by a Thai billionaire, according to a report in the Reading Post.
June 13, 2014
Japanese tyre manufacturer Bridgestone has announced a lucrative ten-year deal to become a top-tier sponsor of the International Olympic Committee (IOC).
June 12, 2014
FC Barcelona has sealed a three-year partnership deal with Chinese electronic goods retailer Suning Company.
June 10, 2014
Chinese ICT company Huawei has renewed its landmark deal with Australian National Rugby League outfit Canberra Raiders.
June 9, 2014
EPL giant Manchester United has sealed a multi-year deal with Korean pharmaceutical firm Cho-A Pharm.
June 6, 2014
EPL outfit Sunderland AFC, who survived the relegation battle last season, has continued its ties with online betting firm TLC188 for a further three years.