August 14, 2014
Ahead of the Barclays Premier League season, Asian direct selling company, Qnet, has sealed a three-year partnership with reigning champions, Manchester City.
August 13, 2014
Spanish football club Real Sociedad has sealed a sponsorship deal reportedly worth US$1.6 million with Chinese mobile technology firm Qbao.com for its upcoming campaign.
August 12, 2014
The Professional Darts Corporation (PDC) have announced a fourth World Series of Darts event that will take place on August 15 & 16 at the Singapore Indoor Stadium,…
August 11, 2014
Swiss watch brand Maurice Lacroix has snapped up 42-year-Korean film star Jang Dong-gun as the brand’s second celebrity ambassador in Asia.
August 8, 2014
American pizza chain Papa John’s has announced a deal to sponsor Chinese Super League outfit Beijing Guoan.
August 7, 2014
English Premier League giants Liverpool FC have continued their long-running partnership with IT, electronics and furniture retailer Courts Asia.
August 6, 2014
Popular Indian TV reality show Bigg Boss (@BiggBoss), which is based on Big Brother, has found a new presenting sponsor for its eighth season, slated for broadcast on…
August 5, 2014
With an eye on global investors, canny Dubai developers have been luring them with branded real estate projects.
August 4, 2014
Jun Ji-hyun, the popular 32-year-old Korean actress, has become the first Asian celebrity to endorse Miss Sixty.
August 1, 2014
Malaysian bank CIMB has marked its foray into football sponsorship with a one-year deal with Irfan and Ikhsan Ahmad, the sons of Singapore football legend Fandi Ahmad.