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New Partner for Inter in Yet Another Chinese Investment into European Football
July 28, 2015
With European club football pre-season tours creating much fanfare in Asia, it is little surprise that Serie A club Inter Milan, owned by Indonesian business magnate Erick Thohir,…
Hyundai Motor Group Heeds Patriotic Call To Sponsor PyeongChang Winter Games
July 27, 2015
Hyundai Motor Group, which runs Korea’s two largest car brands Hyundai and Kia, has signed up to sponsor the 2018 Olympic and Paralympic Winter Games in PyeongChang, heeding…
Asian Club Football Giant Hooks Up With Etihad
July 17, 2015
Etihad Airways has sealed a sponsorship deal to become the official airline of popular Saudi Arabian football club Al-Ittihad.
Doosan Renews Long-standing Open Championship Partnership
July 16, 2015
Korean conglomerate Doosan, which specialises in infrastructure support business, has renewed its sponsorship of the Open Championship until 2019.
Prayag Sponsors Team India’s Tournament In Harare
July 7, 2015
India’s leading bathroom fixtures brand Prayag has bagged the title sponsorship for the limited-overs cricket series between India and hosts Zimbabwe starting this Friday.
Anta Ventures Into Football With Zheng Zhi Coup
July 7, 2015
Chinese national football team captain Zheng Zhi has scored a personal endorsement deal with Anta, according to domestic media reports.
EPL Clubs Get Busy In Asia during the Off-season
July 3, 2015
With EPL pre-season tours in full swing, commercial activities in Asia have inevitably heightened as clubs try to close last minute deals in the region.
FINA Checks In With ANA
July 2, 2015
All Nippon Air (ANA), the long-term official airline partner of the Japanese Swimming Federation (JSF), has secured a four-year sponsorship deal with FINA, the global governing body for…
Arjun Kapoor Cycles Off With Hero
July 1, 2015
Bollywood actor Arjun Kapoor has secured an endorsement deal with Hero Cycles.
KIA Continues Backing Asian Basketball Scene
June 26, 2015
Korean automotive behemoth KIA Motors have secured a deal as the presenting partner of this year’s FIBA Asia Championship and FIBA Asia Women's Championship.
