April 26, 2024
Saudi Arabian oil behemoth Aramco have secured a major multi-year global partnership with FIFA, the global…
April 25, 2024
Japanese retailer Daiso have secured a multi-year sponsorship deal with MLB franchise Los Angeles Dodgers. Under…
April 24, 2024
Hero MotoCorp’s e-scooter line VIDA V1 is all poised to collaborate with Indian distance running pioneers Procam…
April 23, 2024
EA Sports, creators of the official F1 video game, are poised to collaborate with top F1…
April 22, 2024
Italian premium motorcycle maker Aprilia is making a beeline for Indian bikers as the brand scored a…
April 19, 2024
Fanta, which is under the Coca-Cola Company portfolio, has latched on to SM Entertainment run K-pop boy…
April 18, 2024
Rising Bollywood star Kartik Aaryan has become a celebrity endorser for the Bundesliga Dream India campaign…
April 17, 2024
Saudi-backed Savvy Gaming Group owned esports tournament organiser ESL FACEIT Group have unsurprisingly struck a partnership…
April 16, 2024
MS Dhoni, the former Chennai Super Kings (CSK) team captain, has been on a personal endorsement…
April 15, 2024
Financial services provider EBC Financial Group have cemented its partnership with La Liga giant FC Barcelona. The…
April 12, 2024
Leading Japanese tyre brand Yokohama Rubber has sealed a new multi-year partnership deal with elite men’s…
April 11, 2024
Mercari, a leading Japanese e-commerce platform, have partnered with American racing team MoneyGram Haas F1 Team. …
April 10, 2024
Tech behemoth Meta have been collaborating with Star Sports and online content creators in creating cricket-themed fan…
April 9, 2024
Italian luxury brand Bottega Veneta have announced Thai actors Jirawat Sutivanichsak (Dew) and Kanyawee Songmuang (Thanaerng) as its…
April 8, 2024
India’s leading paint and decor company Asian Paints has secured the endorsement of Indian star cricketer…
April 5, 2024
Shopee has become the title partner of the ASEAN Football Federation (AFF) run inaugural ASEAN Club…
April 4, 2024
Japanese legacy carrier All Nippon Airways (ANA) have sealed a multi-year partnership with MLB giant Los…
April 3, 2024
Empower Corporation, the parent company of Japan’s leading secondhand goods retailer, Kaitori Daikichi, has become the title…
April 2, 2024
Japanese conglomerate Sony have secured a multi-year partnership deal for the conglomerate’s subsidiaries to team up with Saudi…
April 1, 2024
Ahead of the Paris 2024 Summer Olympics, major South Korean electronics brand Samsung have plunged into…
March 29, 2024
Chinese ecommerce behemoth’s Alibaba’s e-commerce arm, AliExpress, have become the latest commercial partner of UEFA’s Euro…
March 28, 2024
Reliance Industries owned Jio has renewed its deal with IPL franchise Punjab Kings (PBKS) for the…
March 27, 2024
French luxury house Celine has made Danielle of K-pop sensation NewJeans its newest global brand ambassador. …
March 26, 2024
My11Circle, an online fantasy sports platform, have secured endorsement deals with Rinku Singh and Yashasvi Jaiswal,…
March 25, 2024
Malaysia Airlines have become Premier League club Manchester United’s official commercial airline after negotiating a multi-year…
March 22, 2024
Beverage behemoth Coca-Cola has sealed a multi-year partnership with the Bangladesh Cricket Board. Under the deal…
March 21, 2024
Google Cloud, the cloud computing arm of the global technology behemoth, has struck a partnership with…
March 20, 2024
The Saudi Arabian Football Federation (SAFF) and the Abu Dhabi Department of Culture and Tourism are…
March 19, 2024
State-owned Bharat Petroleum Corporation Limited (BPCL), one of the biggest oil and gas companies in India,…
March 18, 2024
Chinese white goods giant Haier has renewed its deal with the ATP, the governing authority of the…