Deals

ASN Exclusive: Major Partnerships Tipped For ICC China 2015

June 22, 2015

In a momentous week for Chinese football, ASN understands that RSE Ventures-owned pre-season football tournament International Champions Cup (ICC), slated for its debut in China, has finalised several…

Bharti Airtel Continues Backing Sri Lankan Tennis

June 17, 2015

The Sri Lankan subsidiary of Bharti Airtel, the world’s fourth largest mobile operator, is sponsoring the 100th edition of the Colombo Championships, an association that first started in…

Nepa Buys Into The iKON Hype

June 16, 2015

The much anticipated debut album from YG Entertainment’s iKON has been in the pipeline for the past two years, seemingly an eternity in the K-pop world…However, the savvy…

Sponsorship Coup For 2015 Mumbai Film Festival

June 15, 2015

The 17th edition of the Mumbai Film Festival has received a sponsorship boost from Reliance Jio Infocomm and Star India.
League Cup

Singapore’s League Cup Scores A New Title Sponsor

June 12, 2015

Singapore’s longest running daily tabloid The New Paper has replaced telco StarHub as the title sponsor of the Singapore League Cup, an annual football tournament, which began in…

Dongfeng Continues Backing China’s Sports Scene

June 10, 2015

Wuhan-based automobile maker Dongfeng Honda has secured an official car partnership deal for the 2015 East Asian Football Federation (EAFF) East Asian Cup.

CyberLink Sponsors Myanmar International Music Festival

June 9, 2015

Taiwanese software company CyberLink has secured a sponsorship deal with the second edition of the annual Myanmar International Music Festival, which will run till June 14 in Rangoon.

Oppo Scores FC Barcelona Partnership

June 1, 2015

With Chinese companies actively securing lucrative sponsorship deals in the La Liga over the past two years, it came as little surprise when one of China’s leading smartphone…

K-Bird Digs Into China’s Campus Sporting Scene

May 28, 2015

Chinese sports apparel company K-Bird has set its eyes on the nation’s fledging campus sporting scene to become an all-round player in the sports industry.

Sporting Sponsorships Is Coca-Cola’s Priority In Fiji

May 26, 2015

Coca-Cola has renewed its sponsorship deal with Fiji International 2015, the island’s biggest golfing event, which will be hosted at Natadola Bay Championship Golf Course from October 15-18.