June 12, 2024
Mongolian Ministry of Culture is set to team up with Premier League club Fulham FC for…
June 11, 2024
In a boost for women’s sport, Indian sporting goods manufacturer Nivia Sports is poised to partner…
June 10, 2024
Ahead of UEFA Euro 2024, E-tailer behemoth AliExpress have tied up with English footballing legend David…
June 7, 2024
Facing a competitive skincare market in China, SK-II has tapped on Taiwanese-American indie singer and rapper…
June 6, 2024
In a deal brokered by Paul Poole (South East Asia) Co., Ltd., MedPark Hospital will reprise…
June 5, 2024
Chinese consumer appliances giant Haier has sealed a major sponsorship deal, becoming an official partner of the…
June 4, 2024
Chinese consumer electronics giant Hisense has been appointed by UEFA as the exclusive official video assistant referee…
June 3, 2024
Emirates have expanded its partnership deal with the International Cricket Council (ICC). The eight year extension has…
May 31, 2024
Ahead of the UEFA Champions League final, Borussia Dortmund have secured a regional partnership with the…
May 30, 2024
Etihad Airways has secured yet another partnership with a football club from the City Football Group’s…
May 29, 2024
Japanese carmaker Toyota is going to end its massive sponsorship deal with the International Olympic Committee…
May 28, 2024
French automobile brand Citroen is eyeing for a larger share in the competitive Indian car market…
May 27, 2024
Shanghai’s eHi Car Rental have secured a multiyear deal with NBA China. Under the deal, the…
May 23, 2024
Saudi Arabia’s Public Investment Fund (PIF) has continued its concerted drive in the tennis sponsorship landscape;…
May 22, 2024
Cement maker Wonder Cement has become the first brand from its category to score a sponsorship…
May 21, 2024
Global mixed martial arts promotion Ultimate Fighting Championship (UFC) have renewed and expanded its deal with…
May 20, 2024
Ahead of the much anticipated ICC Men’s T20 World Cup next month, the Indian arm of…
May 16, 2024
Betting company, 1xBet, have sealed a five-year global sponsorship deal with Volleyball World. This landmark partnership,…
May 15, 2024
Information technology consulting company Infosys have sealed a three-year partnership with Formula E. The new deal…
May 14, 2024
British designer label Burberry have added South Korean actor Son Suk-ku to its roster of celebrity…
May 13, 2024
Indian online travel platform EaseMyTrip have secured a partnership deal with the World Championship of Legends…
May 9, 2024
Qatar Airways have sealed a multi-year deal with MotoGP, the elite global motorcycle racing series. The…
May 8, 2024
Estee Lauder owned luxury skincare and beauty brand La Mer has tapped on the timeless popularity of…
May 7, 2024
Saudi Arabia’s largest coffee chain Barn’s have become the latest brand to partner the Esports World Cup…
May 6, 2024
Ahead of the upcoming ICC Men’s T20 World Cup next month, Indian dairy company Amul have…
May 3, 2024
Online talent recruitment platform foundit is partnering theBadminton World Federation (BWF) to boost the platform’s brand…
May 2, 2024
Global insurance giant AXA have announced a five-year renewal as Liverpool FC’s official global training partner. The…
May 1, 2024
Digital collectibles platform and NFT (non-fungible token) marketplace Quidd have sealed a new multi-year partnership with…
April 30, 2024
Coca-Cola India, a subsidiary of The Coca-Cola Company, have an ongoing three-year partnership with The Anju Bobby…
April 29, 2024
Hewlett-Packard (HP) have secured a multi-year title sponsorship deal with Formula 1 (F1) motor racing team…