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WTA China Open
Fila Secures Deal With China Tennis Open On Back Of 3x Growth
September 21, 2019
Fila has become the official sportswear brand for the China Tennis Open, after securing a three-year sponsorship deal.
Ganten: Chinese Water Brand Shifting From Domestic To International
October 19, 2017
Chinese mineral water brand Ganten has continued an obvious change in its spending patterns after securing a five-year deal partnership with the Australian Open.
Hard Liquor Brand Breaks new Ground with Tennis Sponsorship In China
September 24, 2015
Tianyoude, a Chinese barley wine brewery, has secured a significant sponsorship deal with the ATP China Open, the glitziest tournament in the domestic tennis market that tips off…
Feature: Li Na Extends Partnership With Crown
October 7, 2013
In an effort to woo more Asian customers, casino and resort operator, Crown, has extended its endorsement deal with Chinese tennis star Li Na for two more years.
Sony Ericsson Pursues "Young and Fashionable" Image at the China Open
September 26, 2008
Sony Ericsson has this week announced three continuous years of partnership with the China Open tennis tournament. The company hopes to use its platinum sponsorship of the event…
Mercedes-Benz becomes Official Vehicle of China Open
August 29, 2008
Beijing Benz-DaimlerChrysler Automotive Co (BBDC) has this week become a principal sponsor of the China Open tennis championship, to be held from the 20-28 September.
