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Vivo (BBK)
Tata Group Surprises With Rumoured IPL Title Sponsorship Takeover
April 5, 2022
News that Tata Group is poised to replace Vivo as title sponsor for the Indian Premier…
Oppo Revives To Strike Deal With TJ Sports
May 28, 2021
Chinese smartphone brand Oppo has struck a deal with China’s League of Legends esports operator TJ Sports, to…
Vivo Completes 180 Comeback By Endorsing THE Icon Of Indian Sport
April 8, 2021
Ahead of the upcoming IPL season, Indian cricket star Virat Kohli has added Chinese smartphone Vivo…
2021 Indian Premier League Sponsor Interest Booming Despite Pandemic
February 26, 2021
Despite the pandemic, the sponsor list for the 2021 edition of Indian Premier League (IPL 2021)…
Nielsen Forecasts Strong Sports Sponsorship Recovery in China
February 24, 2021
A recent study by Nielsen Sports has forecast that China will account for a third of…
Vivo Set To Sever Ties With IPL Due To Political Pressure
February 9, 2021
Indian Premier League (IPL) title sponsor Vivo is poised to rescind its deal with the Board…
Vivo Shifts To Global Sport Sponsorship With UEFA Deal
October 22, 2020
Chinese smartphone giant Vivo has become an official partner of the next two editions of the…
IPL Seeks New Title Sponsor As Vivo is Given Out, Amid Anti-China Sentiment
August 5, 2020
Despite the BCCI's recent proclamations that all is well with their main partner Vivo, the incumbent…
Chinese Sponsor Backlash Short-lived in India: Smartphone Brands To Reboot Marketing Spend
July 24, 2020
Chinese smartphone and electronics brands such as Xiaomi, Vivo, Haier, Oppo and OnePlus are set to…
Chinese Sponsors Face Backlash In India’s Sporting Scene
June 19, 2020
Chinese companies in India are battling a heavy backlash after the recent killing of 20 Indian…
