Tiger Woods

Tiger Woods Ends Nike Sponsorship

January 10, 2024

Legendary golfer Tiger Woods has shocked the sporting fraternity by ending his long-term partnership with Nike.…

Japanese Pharma Expands Golf Portfolio With PGA Tour

October 18, 2022

In a landmark deal, Japanese pharmaceutical company Kowa has scored a multi-year partnership with the PGA…

Indian Two-Wheeler Behemoth Roars Ahead With Prestigious Hockey Title Sponsorship

June 7, 2016

Indian two-wheeler maker Hero MotoCorp continues its quest as the biggest Asian player in hockey sponsorship, by securing title sponsorships with both the male and female editions of…

Tata Motors Rides On Messi As It Revives Flagging Fortunes

November 4, 2015

FC Barcelona star Lionel Messi has become the first celebrity ambassador of Tata Motors' passenger vehicles portfolio in both India and globally.

Tiger on a Two-wheeler? Hero's deal feels like Chairman's Choice

December 4, 2014

The world’s largest motorcycle manufacturer, Hero MotoCorp, has signed on Tiger Woods as its global ambassador in a four-year deal, estimated to be worth USD8m per year.

Tiger Woods becomes Kowa ambassador

June 30, 2011

Japanese pharmaceutical company, Kowa Company, has appointed golfer Tiger Woods as a brand ambassador and will use the American golfer to promote Vantelin Kowa, the companyâ€™s heat rub…

Woods has lost up to $30 million in endorsements

June 21, 2010

Media reports from the US indicate that Tiger Woods had so far lost between $23 million and $30 million in endorsement deals since his infidelity scandal first broke.