Tencent

Rugby Union Revolution Engulfs China

April 12, 2016

While Football and Basketball has captured the attention of the masses in China, Rugby (Union) has been lagging far behind…however, this is poised for a change as Alisports…

Ali Music Partners Korea's SM Entertainment

February 15, 2016

Alibaba Group has acquired a 4% stake in leading Korean entertainment network, S.M. Entertainment in a deal worth USD29.8m.

Rise Of Homegrown Web TV Dramas in China…Will Sponsors Bite?

February 11, 2015

Local online TV dramas are tipped for major growth in China this year, industry experts claim, with revenues expected to surpass the USD320m mark.

Funny or Die Gets An Asian Spinoff

November 18, 2014

Be Funny Studios, a partnership with the Will Ferrell co-founded comedy website "Funny or Die", Creative Artists Agency and Korean public relations firm Prain, was recently launched in…

Xiaomi Pumps In US$1 Billion For Content Creation

November 7, 2014

Chinese smart mobile manufacturer Xiaomi, the world’s third largest brand, will invest US$1 billion in the development of TV and video content for its rapidly growing consumer market.

Tencent Gets Ambitious With Film Unit

September 19, 2014

Chinese online giant Tencent has become the latest tech company to enter the film business with the launch of subsidiary, Tencent Movie Plus.

Domestic Sponsors Backing Beijing’s Winter Olympics Bid

September 2, 2014

Beijing’s bid to host the 2022 Winter Olympics has been boosted after securing sponsorship from eight major Chinese corporations.

Burberry Rides On WeChat Tide

February 24, 2014

Burberry has collaborated with WeChat, to offer fans a social fashion experience during the famous English brand’s recent Autumn/Winter show.

Tencent Secures Partnership With Chinese Olympic Committee

November 18, 2013

Ahead of the 2014 Winter Olympics in Sochi next February, Shenzen-based online media giant Tencent has sealed an eight-year sponsorship deal with the Chinese Olympic Committee (COC).

Neymar Becomes WeChat’s Ambassador

November 14, 2013

FC Barcelona’s forward Neymar will be endorsing WeChat, a free mobile messaging service which, was developed by China’s Tencent and available internationally.