Telecommunications (Telco)/Network

Top 10 Indian Premier League (IPL) Trends Ahead of Season 8

April 6, 2015

Ahead of the IPL's season opening match between Kolkata Knight Riders and Mumbai Indians on Wednesday, GroupM ESP, one of the biggest dealmakers in entertainment and sporting partnerships…

Huawei Partners Panama Football

March 26, 2015

Chinese ICT behemoth Huawei has been investing heavily in global football sponsorships since 2014, with a raft of biggies such as Paris Saint-Germain (PSG), AC Milan, Arsenal, Atletico…

ASN POV: Atypical Sports Punching above Weight in Asian Sports Media

March 20, 2015

In recent years, Asia has been viewed as the region where the biggest battles for new sports media rights will take place. With growing audiences tuning into sports…

KBO Seals New Title Partner

March 4, 2015

Tirebank has secured a three-year deal to become a partner of the Korean Baseball Organisation (KBO) League from its 34th to 36th season.

Sponsorship Fillip For Philippines Youth Tennis

February 23, 2015

Globe Telecom and Head Philippines have sealed partnership deals with the 17th HEAD Graphene XT Junior Tennis Satellite Circuit, which runs from March 10 to June 7 in…

Telco Partners Chiang Rai FC

February 20, 2015

Thailand’s second largest telco service provider, Total Access Communication (DTAC) has secured a sponsorship deal with Chiang Rai United FC for the 2015 Toyota Thai Premier League season,…

Huawei Rings In Mexican Football Partnership

February 16, 2015

Chinese telco giant Huawei has secured yet another global sponsorship deal with reigning Mexican football champions Club America, to raise its brand awareness in a new territory.

ASN INSIGHT: The Dhoni Biopic. Sponsor Goldmine or Gluttony?

February 4, 2015

Being an endorsement darling has its perks. Indian cricket star MS Dhoni has brands lining up to be part of his soon-to-be-released biopic, with industry experts forecasting ridiculous…

Vuclip Partners Indosat

January 17, 2015

Indie mobile video-on-demand service Vuclip has scored a coup by securing a deal with Indonesian telco Indosat to offer its services to the latter’s 54m+ subscribers.
tiger woods hero

Tiger on a Two-wheeler? Hero's deal feels like Chairman's Choice

December 4, 2014

The world’s largest motorcycle manufacturer, Hero MotoCorp, has signed on Tiger Woods as its global ambassador in a four-year deal, estimated to be worth USD8m per year.