Taiwan

Adidas leverages Jeremy Lin's popularity in China

February 23, 2012

Adidas will heavily leverage New York Knick player Jeremy Lin through a promotion in China which will see the German apparel brand supply Knicks jerseys to over 6,700…

Taiwan Pavilion Seeks Sponsors for Next Year's Expo

May 25, 2009

Organisers of the Taiwanese Pavilion at next year's Shanghai World Expo have announced a plan to attract NT$1 billion in sponsorship for their exhibition.

Standard Chartered Raises Money for Taiwan's Blind Students

November 20, 2008

Last month, Standard Chartered Bank (Taiwan) Ltd hosted the "Relay of Hope: Standard Chartered Greatest Race On Earth" in Taipei to purchase braille books and computers for blind…

Nike+ Human Race Raises $1 million In Taipei

September 4, 2008

Last weekend’s Nike+ 10K Human Race was held in cities around Asia and the world, including Singapore, Seoul, Shanghai and on Mt Fuji. The race in Taipei saw…