tag heuer

Tag Heuer Goes Retro Manga For Recent J-League Campaign

October 18, 2018

With the 2018 J-League season heading towards its climax, the league’s official timekeeper Tag Heuer has activated an Instagram-driven campaign to allow fans to win match tickets.

Chinese Basketball Association U-Turns To Tag Heuer. Again

October 4, 2017

There's another twist in the Watch category at the Chinese Basketball Association; Tag Heuer returns as their official timekeeper from the upcoming season.

Tag Heuer Upsets Incumbent Local Watch Sponsor; This Time in Japanese Football

October 26, 2016

Swiss luxury watchmaker Tag Heuer has sealed a ‘top’ partnership deal with the J-League, one of Asia’s most established football leagues.

AFC Clocks A High-Profile Deal With Swiss Luxury Watchmaker

September 5, 2016

Swiss luxury watch brand Tag Heuer is rapidly cementing its position as one of the leading sponsors in the Asian sponsorship scene, and has now sealed a four-year…

More A-List Brands Get On The ICC China Bandwagon As Sponsorship Revenue Doubles

July 15, 2016

The second edition of RSE Ventures-owned pre-season football tournament International Champions Cup (ICC) in China - featuring Manchester United, Manchester City and Borussia Dortmund - has attracted more…

Watch Brand Breaks The Mould With Content Sponsorship of Salman Khan’s Latest Movie

June 13, 2016

Yash Raj Films (YRF), one of India's most prolific production houses is a sought-after content partner in Bollywood and the latest brand to join the party is sports…

Swiss Watch Brands Battle in India For Supremacy

May 2, 2016

Reigning Indian Premier League (IPL) champions Mumbai Indians' skipper, Rohit Sharma has followed the footsteps of his teammate Harbhajan Singh as brand ambassador for Swiss luxury watch brand…

Luxury Watchmaker Clocks Its First Deal In Philippines

February 11, 2016

The Philippine Basketball Association (PBA) Professional League will soon have the official timekeeping services of Swiss luxury watch brand Tag Heuer, following a three-year partnership deal.

Chinese Basketball League’s Timekeeping Shenanigans Becomes A Battlefield For Swiss Brands

November 19, 2015

Following a three-year hiatus, Swiss watch brand Tissot has returned as the official timekeeper of CBA, China's elite basketball league, in a new five-year deal.

How does The Peter Lim - Ronaldo Image Rights Deal Impact Asia?

June 30, 2015

Real Madrid’s Portuguese superstar Cristiano Ronaldo has sold his image rights to the Singaporean mogul Peter Lim, the owner of La Liga rival Valencia and many other sports…