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Spotify
Spotify Extends Blockbuster FC Barcelona Shirt Deal
October 22, 2025
Spotify has renewed its shirt sponsorship deal with Spanish and European football giant FC Barcelona until…
Lee Kum Kee Targets Gen Z With Multi-Pronged Music Campaign
August 29, 2024
In a bid to engage Gen Z-consumers, Hong Kong heritage food brand Lee Kum Kee is…
BRANDS IN FOOTBALL ASIA 2024
May 24, 2024
Football in Asia, the continent’s most popular sport sponsorship vehicle by far, accounted for only 2.4%…
Study: Brands Should Listen To These Five Trends From Spotify’s Latest Report
October 8, 2020
Spotify’s latest report revealed Southeast Asia’s Gen Zs and millennials are finding new ways to team…
Two Massive Gamechangers Partner: Spotify & League of Legends
August 27, 2020
Spotify has scored a landmark deal with video game developer Riot Games, to become the official…
TikTok's ByteDance Poised To Rival Spotify and Apple Music
November 20, 2019
Chinese tech company ByteDance is preparing to launch a competitor to Spotify and Apple Music in…
Spotify Ties Up With Unilever On Voice-Led Branded Campaigns
May 7, 2019
Spotify has begun testing voice-enabled audio ads for one of its own podcasts as well as a branded playlist from FMCG giant Unilever.
Warner Music Sues Spotify Before Its India Launch
February 26, 2019
Spotify's upcoming India launch has stumbled into a roadblock over its licensing negotiations with Warner Music Group.
Spotify’s Recent Podcast Acquisitions Signals Its Diversification Plans
February 13, 2019
Spotify has made two recent major acquisitions in podcasting, outlining the streaming platform’s future business model.
Spotify Serves Up Cool Malaysian Mall Collab
February 21, 2018
Spotify has enhanced retail experience by helping create consumer recommendations based on music playlists for a Malaysian shopping mall.
