Shanghai

China Gives F1 Another Boost But It'll Take A Generation to Bed Down in Asia

September 29, 2017

For Formula One, the score is 2-1. That's the number of race renewals to race terminations in Asia in the last few months. The latest news comes out…

ASN Exclusive: Major Partnerships Tipped For ICC China 2015

June 22, 2015

In a momentous week for Chinese football, ASN understands that RSE Ventures-owned pre-season football tournament International Champions Cup (ICC), slated for its debut in China, has finalised several…

Shanghai World Expo sponsorships "effective"

December 7, 2010

Sponsorship of the recent Shanghai World Expo was "effective" according to new research by media agency Starcom China.

Moutai Becomes Expo's Official Spirit

April 28, 2010

China's premier alcohol brand Moutai has become a high level sponsor of the Shanghai World Expo.

Mercedes-Benz Names Shanghai Arena

December 8, 2009

Mercedes-Benz has signed a ten-year deal to sponsor a US$280 million stadium, set to be completed for the next yearâ€™s Shanghai World Expo.

ANZ deal aims to boost bank's brand in China

June 2, 2009

ANZ's sponsorship of the Australian pavilion at World Expo 2010 in Shanghai aims to build the bank's brand recognition ahead of an aggressive expansion program in China, says…

Ping An Bank to Sponsor Shanghai Film Festival

March 6, 2009

Ping An Bank has become the major sponsor of the 2009 Shanghai Film Festival. The bank will offer discount tickets to its customers as part of its agreement…