Samsung Mobile

South Korean Conglomerates Latch Onto Films To Raise Brand Awareness   

November 8, 2024

In recent years, there has been a burgeoning trend of major South Korean companies latching onto…

Samsung Dives Into A Series Of Global Extreme Sports Deals 

April 1, 2024

Ahead of the Paris 2024 Summer Olympics, major South Korean electronics brand Samsung have plunged into…

Samsung Backs Own Inaugural Branded Mobile Film Festival

February 10, 2021

Samsung is rolling out its own branded film festival in Singapore to showcase the advanced photography…
Samsung NBC Universal Jimmy Fallon

Samsung Ambushes Rival Apple With Jimmy Fallon Content Campaign

March 30, 2019

South Korea’s Samsung has come up with a novel way to steal Apple’s media hype, following a spate of Apple announcements, by collaborating with Jimmy Fallon.
Jiangsu Suning Samsung

Samsung Lands A Bumper US$45m CSL Shirt Sponsorship Deal, Boosting Investment In Chinese Market

December 13, 2018

Korean electronics giant Samsung has negotiated one of the biggest football shirt sponsorship deals in Asia with Chinese Super League’s (CSL) Jiangsu Suning Football Club.