Retailer/Furniture

Pizza Hut and Ikea Dish Out A Cheeky Campaign In HK

March 14, 2020

Pizza Hut and Ikea have recently collaborated on a unique campaign in Hong Kong. The cheeky campaign has…

Spotify Serves Up Cool Malaysian Mall Collab

February 21, 2018

Spotify has enhanced retail experience by helping create consumer recommendations based on music playlists for a Malaysian shopping mall.

Ikea Eyes Southeast Asian Expansion, But Sponsorship To Remain Low

October 12, 2017

Vietnam and the Philippines have been announced as the next two markets in Ikea’s expansion strategy in the Asean region, along with a new e-commerce presence in Singapore…

Courts Asia Set To Increase Marketing Spends With Regional Expansion

August 14, 2017

When we recall home furnishing and electronics retailer Courts moves in the sports and content landscape, we probably think of its prior football partnerships, namely a regional deal…

Liverpool FC Opens up New Sponsor Category: Coconut Water

February 18, 2016

Merseyside club Liverpool FC has scored a landmark deal with Thai coconut water brand Chaokah, the first time an EPL club has struck a deal with an Asian…