Naomi Osaka

Panasonic Taps Into Naomi Osaka’s Values With Latest Endorsement

June 24, 2021

Japanese tennis star Naomi Osaka has added another brand to her burgeoning endorsement portfolio after signing…

Louis Vuitton Seals Unusual Deal with Naomi Osaka

January 16, 2021

Luxury label Louis Vuitton - not known for its sponsorship investments - has secured a 7-figure…

Shiseido CEO Reveals Sponsorship Growth Plan: Logical Business Fundamentals Support

September 14, 2019

Japanese cosmetics brand Shiseido has begun to spend deeper in Sponsorship over the last few years, and - with some analysis - the firm has the right corporate…

SportPro Ranks Japan’s Naomi Osaka As 2019’s Most Marketable Athlete

August 23, 2019

Earlier this week, SportsPro has named Japanese tennis sensation Naomi Osaka as the world’s most marketable athlete for 2019.

Japanese Cosmetic Giant Shiseido Widens Its Sponsorship Reach In Tennis

July 18, 2019

Japanese cosmetics company Shiseido is set to become the title sponsor of the Women’s Tennis Association (WTA) Finals in Shenzhen.

Naomi Osaka’s Global Appeal Makes Her An Easy Choice For Mastercard

June 2, 2019

Mastercard has secured Japanese tennis player Naomi Osaka as one of its global ambassadors, reflecting the opportunity the brand sees in Asia.

Nike Usurps Adidas For Tennis Star Naomi Osaka

April 9, 2019

Women’s tennis sensation Naomi Osaka has negotiated a fresh sponsorship deal with Nike, ending her association with Adidas.

Shiseido Leverages On Naomi Osaka's Popularity

November 24, 2018

Tennis starlet Naomi Osaka has scored a global endorsement deal from cosmetics major Shiseido.

Is Naomi Osaka Set To Be Asia’s Next Endorsement Darling?

September 19, 2018

Fresh from sealing Japan’s maiden Grand Slam title, tennis sensation Naomi Osaka is set to become a commercial magnet for major homegrown brands ahead of Tokyo 2020.